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How to Use Content Marketing for Customer Retention

Marketing Insider Group

Word of mouth marketing (WOMM) is still one of the most effective ways to share offerings and promotions with a larger audience. To provide even more value to your customers , offer them access to exclusive content like an online resources center, software training programs, exciting new videos, or more personalized emails.

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10 Best B2B Marketing blogs for Entrepreneurs

Valasys

B2B marketing is a monolithic & ever-transcending field & thriving in a knowledge-based economy takes a lot of effort – particularly in terms of delivering the value with the help of content. Read more: How Omnichannel Reputation Management Assists in B2B Branding. How to create content that the audience will find valuable?

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AI for B2B Marketing: Roadmap for 2020

Valasys

The scope of artificial intelligence & machine learning (ML) is vast & when it comes to the implementation of AI for B2B marketing, there is so much of it being discovered & tested every day. Technological advancements have always helped the B2B industry.

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11 Proven Ways to Use Event Marketing for Lead Generation

Valasys

Read more on How Virtual Event Marketing Benefits B2B Businesses. Owing to the current coronavirus crisis we can’t exactly predict what the future of offline B2B events will be. 5 Train Your Team Well. Events work, whether taken offline or virtually. Read more on Top 10 tips for Content Marketing During Coronavirus.

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Business-to-Bacon: Why I should be #BaconfestATL Queen

MLT Creative

As an account executive at the B2B marketing agency MLT Creative, I know good strategies when I see them. All of the credit for my Twitter knowhow, of course, goes to my inbound marketing training through HubSpot, as well as Mark Schaefer ’s book, The Tao of Twitter. ) I have a big mouth when it comes to bacon.

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