B2B Marketing Traction

FEBRUARY 14, 2011

We may not be marketing technologists experienced in search engine marketing or optimization (SEO/SEM). The story broke with a New York Times article, “ Dirty Little Secrets of Search.” Two days after the NY Times article appeared, I visited the web site of the search engine optimization company hired by JC Penney.

PageRank 100

PageRank Guidelines SEM Vendors 100

WebMarketCentral

JANUARY 9, 2008

Welcome to the first in a series of posts on the best blog posts, articles and websites from 2007 covering various marketing topics. To start off, here is a list of the best tools for analyzing and optimizing SEO efforts. For example, Flash content, Javascript and images are invisible to search engines.

Analysis 20

Analysis SEO Tools SEM 20

WebMarketCentral

MAY 11, 2009

Find the answers to these questions and others here in more of the best blog posts and articles on SEO from the last year. What emerging topics and techniques should SEO specialists investigate? How can PR and SEO work together more productively?

SEO 20

SEO Best Practices PR PageRank 20

WebMarketCentral

JULY 6, 2009

Find all of this and more here in another group of the best articles and blog posts from the last year on the practice of SEO. and PageRank is everything (no, Google uses this, but it's only one of more than 200 factors that determine where your pages will show up in searches for specific search terms).

SEO 20

SEO Marketing Proposals Best Practices PageRank 20

Online Marketing Institute

JUNE 30, 2009

However, would it be just as successful if instead of a "blog" they just posted the content as an article? Thanks, Sara @ iGoMogul posted on Monday, June 29, 2009 at 5:52 PM by iGoMogul Great article. Any numbers to show success of one over the other? ANY way that you put content onto the internet is a good thing.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Webbiquity

JANUARY 10, 2010

The site looks a little spammy, but the article is a helpful, quick read. My only quibble would be with his advice to use the nofollow attribute for PageRank sculpting; the nofollow tag is insidious and the value questionable. Q&A: A Few Things You Need to Know About Keyword Usage by Search Engine Guide.

SEO 100

SEO Tips Best Practices PageRank 100

Online Marketing Institute

DECEMBER 23, 2010

Home Members Only News Features Columns SEM SEO PPC Social Media How To Google & Search First Time Here? Having multiple URLs for the same content will cause PageRank to be split among these pages rather than being concentrated into a single URL, especially as others linking to the content link to a variety of URLs instead of a single URL.

SEO 40

SEO Webcast B2B De-duplication 40