Article Digital Asset Management Marketing AI Transparency 
Martech
APRIL 9, 2024
Effective search is the foundation of a successful digital asset management (DAM) system. Metadata unlocks your digital content’s true potential, enabling efficient search, improved findability and trusted content governance. This article explores the essential role of metadata in driving successful DAM practices.
TrustRadius Marketing
APRIL 29, 2022
Providing the best virtual customer service is its own art form. You need to achieve conversion, satisfaction, and usability wrapped into a digital experience. A consumer’s digital experience depends entirely on your ability to control and improve it. How Much Does A Digital Experience Platform Cost? What is a DXP?
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Valasys
AUGUST 8, 2023
This data can be a valuable asset for businesses but can also be overwhelming. Leveraging AI for Intent-Based Data Insights can help businesses to make sense of this data and to uncover hidden insights. AI can be used to pinpoint patterns and trends in data, predict future behavior, and make recommendations.
CoSchedule
FEBRUARY 28, 2023
percent of investment is wasted because of poor project management. In terms of marketing efforts, this statistic is a direct translation to money lost on underperforming ads and failing campaigns. The solution? Marketing project management software. On average, 11.4
Biznology
SEPTEMBER 13, 2021
With on-demand availability of computer system resources, especially data storage and computing power typically requiring no direct active management by the user, the Cloud has become a game changer. We’ll start with artificial intelligence (AI), which has been around as a concept for decades.
Single Grain
NOVEMBER 24, 2020
These days, marketing compliance is a constant battle for companies. The trouble is that with so much digital content being produced every day, it can be challenging for the marketing team to ensure that all marketing collateral meets the legal and regulatory standards set by internal and external bodies.
Martech
FEBRUARY 22, 2022
Marketing your services is essential for building your brand image and reputation. When optimizing for customer experience, marketers emphasize tasks that increase engagement at every touchpoint. After all, word of mouth marketing is one of the most influential elements driving purchase decisions today.
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