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Best Email Marketing Strategies and Tactics of 2009

Webbiquity

Get the answers to these questions and more here in the best blog posts and articles on email marketing from the past year. Forrester Wave Report Cites Email Marketing Service Provider Leaders by Demand Gen Report. How can email and social media marketing be combined to increase the effectiveness of both? Share this on del.icio.us.

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CMO Challenges in Driving Data into Insights

Buzz Marketing for Technology

A recent Forrester report called The Intelligent Approach to Customer Intelligence does a good job outlining the challenges of creating data that can truly be used for driving strategic marketing decisions (what they call Strategic Intelligence). And furthermore the path is unique to each company. Tweet This! Share this on Facebook.

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The Top 3 Priorities for 2010 Marketing Budgets

Online Marketing Institute

There are lots of excellent articles on SEO that provide guidance and tips. Social Media – according to a study early this year by Forrester Research, 91% of technology b2b decision makers use social media in some form (blogs, video, customer reviews, social networking sites, Twitter, etc.). Tweet This!

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Using the Forrester Social Technographics Ladder, understand how your target audience (as defined by gender, age, and geography) uses social media. There is an interesting article about it. There is an interesting article about it. That would be two strategies, not one. How Does Your Audience Use Social Media?

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

Posted by Laura Ramos at 09:40 PM in B2B Marketing , Lauras Posts , Marketing Technology | Permalink Digg This | Save to del.icio.us Most of the solutions you talk about in this article support some form of advanced outbound marketing - they help you find a better list, send more targeted emails to that list, call more targeted people, etc.

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Best of 2008 (So Far) - Social Media Optimization, Part 1

WebMarketCentral

Get the answers to these questions plus learn more about the largest and the fastest-growing social bookmarking and social networking sites in this installment of some of the best SMO blog posts and articles written so far in 2008. How 30 minutes a day can result in 250 inbound links by Search Engine Marketing Exposed Anthony Kirlew , a.k.a.

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Measuring the Impact of Social Media in B2B Marketing

Webbiquity

Forrester recently released a report by Laura Ramos and Augie Ray on How to Assess the Impact of Social Media in B2B Tech Marketing. What’s the value of taking a call from an industry journalist who wants to include a quote from your company in a relevant news article? Share this on del.icio.us. Share this on Facebook.