Buzz Marketing for Technology

NOVEMBER 17, 2011

Long time friend and well respected CMO buddy of mine Romi Mahajan is leaving Microsoft to join Metavana. Romi has been profiled on my blog several times so its only fitting that reached out to find out why. Q: Very cool stuff Romi; thanks for sharing all of this and I will be sure to watch Metavana with great interest!

ROMI 100

ROMI CMO Enterprise Management Work Management 100

Online Marketing Institute

NOVEMBER 8, 2010

Better ROMI (Return-On-Marketing-Investment) is one of the many reasons that more and more b2b marketers are turning to Inbound Marketing and Marketing Automation. A couple of pointers: Use Gross Profit, not Revenue, in your ROMI calculation. Please contact Gossamar for credentials.

ROMI 40

ROMI Ad Building Marketing Automation Services Privacy Policies 40

Hinge Marketing

FEBRUARY 9, 2017

Today, I’d like to explore some ways this is happening so you can adjust your marketing approach to be more measurable and effective. What is Return on Marketing Investment, Anyway? Return on marketing investment — or ROMI — is a measure of a firm’s marketing efficiency. First, let’s start with a definition.

Work Management 48

Work Management Marketing Management Service ROMI 48

Online Marketing Institute

NOVEMBER 8, 2010

And we’ve also all heard about a calculation called Return on Investment, or perhaps more accurately for us marketers, Return On Marketing Investment, or ROMI, which can and does answer the question. 3 factors are driving organizations large and small to focus on ROMI today: 1. Cymbic’s ROMI Calculator.

ROMI 40

ROMI Budget Programs Cost Per Click Marketing Budget 40

Valasys

OCTOBER 8, 2019

Choosing the right email marketing tools for your business can set the tone for returns on your campaign. In a fiercely competitive B2B world, marketers need to optimize their returns on marketing investment (ROMI) & using the best email marketing tools can help the marketers achieve their desired results.

Enterprise Management 51

Enterprise Management Budget Programs Email Marketing Work Management 51

Convince & Convert

SEPTEMBER 21, 2010

Check out this post from @ktvan on choosing the right one [link] [link] B2B Online Marketing Very informative! That said, they also have the option of assisting users in set up as it is more cost effective for them to work with the data analytics team determining objectives. RT @jaybaer: Not sure which social media tools to use?

Social Media 157

Social Media Media Paid Content Work Management 157

Televerde

OCTOBER 30, 2019

for outbound marketing methods (Branex, 2019). Strategy Analytics, 2019). On marketing measurement: 89. 91% Of marketers agree that return-on-marketing-investment (ROMI) is a top priority. A mere 13% of marketers rank their current measurement strategy as excellent (DemandGen Report, 2018).

Paid Content 45

Paid Content Statistics B2B Marketing Peer-to-peer 45