Marketing Insider Group

SEPTEMBER 14, 2020

Whether it’s a global pandemic, racial unrest, political upheaval, new channels and apps, demographic shifts, or changing consumer dynamics – the job of today’s marketing leaders is not getting easier. There are 179 bullets but 200+ actual stats in this post. Blogging Stats. SEO and Organic Search Stats.

Stats 267

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 267

Sprout Social

JANUARY 9, 2017

Use Twitter analytics tools to track post clicks so you are certain what content drives engagement and what falls flat. In fact, data from Forrester discovered Instagram has the highest per-follower interaction rate (2.2%) compared to any other social network (second-highest being Facebook at 0.22%). Know Your Demographics.

Social Media 112

Social Media Media Best Practices Viral Marketing 112

Convince & Convert

SEPTEMBER 20, 2010

Combined with their above average income and above average education, Twitter users’ propensity to interact with brands make them a huge potential source for Mass Influencers (although Forrester’s research says Facebook is a better pool ). Twitter is Disproportionately Popular with African Americans&# with some stats put to it.

Social Media 159

Social Media Media Stats Statistics 159

Adobe Experience Cloud Blog

JULY 12, 2010

Forrester Research shows that 59% of consumers open email based on their individual interests and 51% open emails based on their needs at that time. Site Analytics Segmentation - Using site analytics data to create behavioral segments to increase the relevancy of your campaigns. Demographic and Firmographic Information.

Email Marketing 48

Email Marketing Practices Lead Scoring Lead Ranking 48

DemandMatrix

JULY 1, 2020

These stats indeed make customer retention as important as targeting the new ones. As per McKinsey report-2014, “executive teams that make extensive use of customer data analytics across all business decisions see a 126% profit improvement over companies that don’t”. And the strategic way to do it is with a data-driven approach.

Top of Funnel 52

Top of Funnel Intent Signal Forrester Segmentation 52

Convince & Convert

FEBRUARY 23, 2012

Read on for insights from Lauren, our “Work It Out” advice segment, and Eric’s Social Media Stat of the Week (this week: has the role of the salesperson changed because of social media?). What do we have for this week’s Social Media Stat of the Week, Eric? Listen Now. Eric : The salad days, if you will.

Social Media 118

Social Media Paid Content Media Paid Search Agency 118

Navigate the Channel

JUNE 7, 2023

Using digital allows B2B companies to refine their marketing efforts and tune them to their audiences, demographically and psychographically and—of course—geographically. Hello, Google Analytics. The post 10 Interesting Digital Marketing Stats appeared first on ER Marketing.

Stats 65

Stats Planning Marketing Analytics Tools Paid Search Agency 65