Remove Analytics Remove Consulting Remove CTR Remove Purchase
article thumbnail

20 Google Analytics Tips to Improve Your SEO Strategies

accelerate agency

Well there’s one tool that you simply can’t do without: Google Analytics. If that’s the case, use the links below to find the right information for you: What is Google Analytics? What is SEO Analytics Why is Google Analytics essential to SEO? With this in place, Analytics can track and monitor activity.

article thumbnail

Why You Should Always Have an Active Branded Campaign

KoMarketing Associates

In most instances, they almost always have the best KPIs, including lowest Cost-Per-Click (CPCs) and highest Click-Through-Rate (CTR) in addition to a higher quality conversion volume. From an analytical perspective, branded keywords also have the best engagement metrics such as longest time on site and lowest bounce rate.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

20 Google Analytics Tips to Improve Your SEO Strategies

accelerate agency

There’s one tool that you simply can’t do without: Google Analytics. If that’s the case, use the links below to find the right information for you: What is Google Analytics? Why is Google Analytics essential to SEO? 20 tips to using Google Analytics to improve your SEO strategies. What is Google Analytics?

article thumbnail

Integrating Social Leads into the Demand Generation Funnel

The Point

In fact, one of our customers, a large global consultancy, recently compared the ROI of social ads with that of social advocacy. Using Oktopost, B2B companies can manage and schedule large volumes of content, engage in conversations with their audience and track metrics such as CTR and conversions, as well as likes, shares, comments, etc.

article thumbnail

How to Calculate the ROI of Email Marketing

Optinmonster

A report from the Direct Marketing Association found that 66% of consumers have made a purchase online due to email. Many premium email service providers (ESPs) like Constant Contact include revenue in their email analytics. Next, you need to calculate what you spent on email marketing. Let’s work through an example for eCommerce.

ROI 79
article thumbnail

How to Perform an In-Depth Content Gap Analysis

Marketing Insider Group

That includes pricing information, comparison guides, reviews, product/service demonstrations, and information on how to purchase a good or service from your business. She signs up for their newsletter and sets up a free consultation. Do you have content to convert consumers into leads and customers in the decision stage?

Analysis 308
article thumbnail

User Feedback: How to Collect It and Improve Your Email Marketing Strategy

SendX

What prevented you from making a purchase today? Post-purchase survey The experience a customer goes through after they buy a product determines whether they become a one-time customer or a loyal one. The experience depends on the type of business you run—SaaS, ecommerce, consulting—and how your product fulfills their needs.