Litmus

JUNE 29, 2021

Apple’s new Mail Privacy Protection features will have widespread implications for email marketers , causing marketers to implement multiple strategies to adapt. It’ll affect everything from email analytics and deliverability to email strategy and design in a significant way. How can you do that? Get insights ?.

Privacy Protection 87

Privacy Protection Privacy Open Rate Deliverability 87

Litmus

AUGUST 3, 2021

Have you heard of a not-so-little thing called Mail Privacy Protection ? No need to crunch the numbers—we’ve got you covered with the automated Apple Audience Report in Litmus Email Analytics. So, you always have the most up-to-date measure of the potential impact Apple’s Mail Privacy Protection may have on your email program.

Privacy Protection 107

Privacy Protection Privacy Open Rate Deliverability 107

Litmus

APRIL 18, 2024

Email marketers need to consider not only crafting, designing, and developing individual emails but also strategy, planning, operations, and deliverability—and of course, coordinating these efforts with the rest of your team. The journey of an email from creation to sending takes hours of behind-the-scenes effort.

Email Marketing 91

Email Marketing Marketing Automation Services Work Management Planning 91

ANNUITAS

MAY 1, 2014

I sat in on several sessions focused on automation, analytics, and reporting. I had the opportunity to deliver a session today focused on data privacy, compliance, international data regulations, and the upcoming Canadian Anti-Spam Legislation (CASL ). Accountability in marketing.

Privacy Protection 100

Privacy Protection Privacy Deliverability CAN-SPAM 100

Litmus

SEPTEMBER 20, 2022

Email marketing is complex, and with over 300,000 potential renderings for an email, there’s no shortage of factors that can impact how your emails will actually look once they’ve hit your subscriber’s inbox. These email mistakes are just skimming the surface of all the potential mishaps that can happen. Spam complaint rate.

Deliverability 101

Deliverability CAN-SPAM Privacy Protection Churn Rate 101

Litmus

JULY 8, 2021

Email analytics are powerful… and also dangerous. Used correctly, analytics can inform both wise strategic decisions and smart tactical improvements. Used incorrectly, analytics give you complete confidence to make bad decisions. The danger of email analytics. Indirect business impact. Subscriber relationships.

Webinar Metrics 112

Webinar Metrics Deliverability CAN-SPAM Co-Registration 112

Litmus

AUGUST 2, 2021

You can access the full recording at any time and read the Q&A below. Check out our blog post that walks through step by step how to create a reliable opens audience for non-Apple Mail users with Litmus Email Analytics. Where can we get more information on applying BIMI to our emails? DMARC adoption because of BIMI.

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Webinar Metrics Privacy Protection Trends Privacy 105