Martech

JANUARY 6, 2023

Our recent RMN predictions indicated that more advertisers will be looking beyond on-site retailer channels for their RMN campaigns. Albertsons will pilot the clean room technology with a winter healthy eating campaign, and will leverage key reporting metrics like return on ad spend (ROAS). “As Expanded reach and measurement.

Multi-Touch Attribution 105

Multi-Touch Attribution Advertising Agencies ROAS Multi-Channel 105

Single Grain

JUNE 14, 2023

Dive Deeper: Multi-Channel PPC Advertising Case Study: Boosting Your ROI What Are the Types of PPC Advertising? To determine an appropriate budget, conduct thorough keyword research, analyze industry benchmarks, and calculate your desired return on ad spend (ROAS). Align your budget with your business goals and objectives.

ROAS 52

ROAS Paid Content PPC Cost Per Click 52

Martech

NOVEMBER 15, 2021

With marketers facing increasing pressure to demonstrate the value of the budget they’re allocated for programs, marketing attribution and predictive analytics solutions are tailor-made for proving how tactics and media channels contribute to the bottom line. Target customers. A Neustar attribution diagram (via Neustar).

Marketing Attribution 109

Marketing Attribution Marketing Automation Services Enterprise Management Full Circle Insights 109

Single Grain

MAY 29, 2023

Looking to launch an international PPC campaign on Google, Facebook, Amazon or other PPC ad platforms? Evaluate audience behavior based on their geo-location, demographics, income and session time so you can create personalized PPC ads for each segment of the audience. This guide is for you.

Paid Content 52

Paid Content PPC Paid Search Agency Budget Programs 52

Single Grain

APRIL 25, 2022

They’ve worked with some of the biggest names – Amazon, Airbnb, Salesforce, Uber – to increase conversion volume from LinkedIn, Facebook and Google Ads while increasing ROAS. Top Clients: Amazon. Key Services: Launching multi-channel paid marketing campaigns. In-depth research of the client's industry competitors.

Paid Search Agency 52

Paid Search Agency Paid Content Advertising Agencies Marketing Agencies 1 52

Single Grain

AUGUST 6, 2020

Personal: $6/month. Best For: Established businesses looking to scale or expand into multiple channels. It also puts great emphasis on selling across several different sales channels and comes with features that allow sellers to list their products on Amazon, Facebook, Pinterest, Instagram, Google Shopping, POS and eBay.

eCommerce 90

eCommerce Marketing Websites Best Practices CMS Development 90

Convert

DECEMBER 23, 2021

You’d want to be able to track, analyze, and forecast your key eCommerce performance metrics and KPIs (key performance indicators) like: ROAS (Return on ad spend) Customer LTV (Lifetime value) Cart abandonment rate AOV (Average order value), and more. This way, you can maintain a free-flowing online sales channel all the time.

Conversion Rate 52

Conversion Rate Optimization Conversion Cross-Selling 52