4 Gaming and eSports Trends for 2024 and What it Means for Advertisers
Digilant
DECEMBER 7, 2023
Despite the tremendous growth, gaming is still overlooked by many advertisers. In 2022, gaming ad revenue only grew 7% , compared to 32% across CTV and 16% across social media. Often viewed as too “experimental,” advertisers are missing the power of video game marketing and a fantastic opportunity to reach vast groups of key audiences.
Let's personalize your content