Adobe Experience Cloud Blog

JUNE 20, 2017

They want to build long-term relationships and align with brands that care about them and connect with them on a personal level across every channel and touchpoint. Amazon has taken just about all the things people hate about retail—limited selection, slow delivery, a cumbersome checkout process and turned them into competitive advantages.

Amazon 134

Amazon Touchpoints Curation Thought Leadership 134

Stevens & Tate

JULY 1, 2019

Simple Ways that Small Businesses Can Use Data to Build Better Customer Relationships. In this day and age, it’s pretty difficult for consumers to not be inundated with dozens of advertisements. Knowing how to use the data you have can go a long way towards building customer relationships.

Advertising Agencies 40

Advertising Agencies Trends Paid Search Agency Planning 40

Brandwatch Marketing

NOVEMBER 19, 2018

You can have a stellar product, and a great team building it, but if the market isn’t there to buy, your company can’t go anywhere. If you want to build a great product and a great company, you need to find the market and give it what it wants. Market is the only thing that matters. The unvarnished truth.

Analysis 65

Analysis Enterprise Management Paid Search Agency Work Management 65

ClearVoice

JANUARY 29, 2024

They never get old, and fans encompass all ages from all parts of the globe. The LEGO Ideas campaign , launched in 2008, invites LEGO enthusiasts to create original builds, which are showcased on the LEGO Ideas website. To rally support for their builds, creators promote their creations online.

Webinar Metrics 69

Webinar Metrics Ad Building Marketing & Strategy Content 69

Golden Spiral

APRIL 16, 2019

Angus joins us as Director of Development and will work with our integrated team in strategy building, new client onboarding, and tactical planning. You brought up four key words that I think can apply to B2B tech companies. Where do you see the need for tempo and rhythm most in how companies communicate? Why do we hesitate?

Positioning 48

Positioning Ad Building B2B Thought Leadership B2B 48

NetLine

AUGUST 9, 2023

In the modern age, this seemed solved by third-party cookies, as data snippets revealed users’ online activities, helping marketers target better. As an example, we can see how companies such as Apple launched its iOS system that allows users to keep their navigation private and opt out of tracking.

Marketing Attribution 52

Marketing Attribution Marketing Analytics Tools Marketing AI Digital Asset Management 52

Hubspot

JULY 31, 2020

They are used to persuade customers to engage with the company. Build a targeted list and define enrollment criteria. From there, you must build the segment. You may be running a seasonal campaign that only requires one or two emails, or you might be building a long-term top-of-mind nurturing campaign. Amazon Local.

Email Marketing 69

Email Marketing Campaigns Work Management Planning 69