Aggregators Case Studies Forrester Presentation 
Sprout Social
FEBRUARY 28, 2024
How social media technology has evolved Over 5 billion people use social media worldwide, and, according to Sprout Social Q4 2023 Pulse Survey data, 42% of users expect to be present on even more networks in 2024. The post The case for better social media technology in 2024 appeared first on Sprout Social.
Sprout Social
MAY 3, 2023
You don’t need a finance degree to make your case (although taking some classes may help), but you do need to speak in their language. They’re trying to create a perfect business case that doesn’t exist. When presenting these line items to your CFO, you need to be prepared with an airtight, data-driven case.
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B2B Marketing Directions
DECEMBER 20, 2020
Multiple research studies have shown that measuring marketing performance remains both a top priority and a major challenge for most marketers. Unified methods: a theory of everything" At present, there are two main methods for measuring the effectiveness of marketing and advertising programs. of total marketing spending.
Content4Demand
MAY 26, 2020
Plenty of research and case studies have shown that a customer focus and outside-in business model—rather than inside-out—lead to efficient growth and market leadership. Forrester research shows that more than half (54%) of B2B companies characterized as “fully customer obsessed” achieve growth rates of more than 10%.
Marketing Insider Group
DECEMBER 22, 2011
Email marketers need to get back to basics: [link] – study by @ Econsultancy. Studies show social media a long way from integrated into the marketing mix. RT @ derekedmond : Latest Post: 18 B2B Marketing Presentations to Favorite on #Slideshare [link] via @ komarketing #B2B. [link] #B2B. Adam Needles. shannonholato.
Sprout Social
JUNE 15, 2023
The right tools should be powerful enough to handle your unique use cases and intuitive enough for your team to adopt and uncover insights. With Sprout’s tools, you can eliminate the time-consuming manual data collection processes in favor of automated, presentation-ready reports.
Sprout Social
SEPTEMBER 5, 2023
A recently commissioned Total Economic Impact™ study conducted by Forrester Consulting on behalf of Sprout Social found that Sprout’s tools helped a composite organization representative of interviewed customers drive $973,000 in social media team productivity and efficiency savings over three years.
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