Bluetext

DECEMBER 8, 2022

As of 2023 these two states will join California, Virginia and Nevada as the five privacy protectorates with enforceable data privacy regulations in effect as soon as January 1st. The new CPRA amends the previous California privacy law to expand beyond the right to privacy notice, deletion of data and opt out of selling data.

Privacy 26

Privacy Privacy Protection Opt-out Opt-in 26

The Customer

APRIL 14, 2020

5 min Moving from Big Data to Small & Wide Data August 20, 2021 Big data is set to move out of the spotlight in the near future, with 70 per cent of all organisations to take up small and wide data instead by 2025. 14 min Does Strong Data Privacy Make for Stronger Security? It’s a key interaction enabler. Plan for Security First.

Privacy 52

Privacy Ethics Privacy Policies Enterprise Management 52

Litmus

MARCH 15, 2024

But if your organization hasn’t yet made it a top priority, Google’s countdown to phasing out third-party cookies in Chrome by Q3 2024 may be the push you need to move this to the top of your to-do list. The loss of third-party cookies isn’t the first change that marketers have contended with, but it may be one of the most impactful.

Work Management 100

Work Management Privacy Protection Marketing Management Privacy 100

Litmus

FEBRUARY 27, 2024

It wasn’t long after that Apple launched Mail Privacy Protection , which hides subscribers’ IP addresses… aka making it impossible to tell who opened your emails, if they’re using Apple Mail. Consumers expect that the business they trust with their information will use it effectively. What’s a data-driven email marketer to do?

Sales Management 86

Sales Management Opt-out Privacy Opt-in 86

Martech

JANUARY 18, 2022

Then the Delta variant threw everything into flux again, followed by Apple’s Mail Privacy Protection, inventory shortages, the Great Resignation, and Omicron. One thing that has stayed the same — it’s January, and marketers are looking at 2022 and evaluating what they can do given the continued business uncertainties. .

Planning 139

Planning Advertising Agencies Paid Search Agency Terms and Conditions 139

Litmus

JUNE 23, 2022

Litmus’ SVP of Marketing Cynthia Price, recently shared her thoughts with Forbes contributor Gary Drenik on how marketing could be impacted by data privacy measures long-term and why personalization deserves a head seat at the marketing table. Or, check out the full piece on Forbes. Read on for some of the highlights that she shared.

Privacy Protection 63

Privacy Protection Personalization Privacy Mobile Advertising 63

Litmus

DECEMBER 13, 2021

Then in 2020, it was the California Consumer Privacy Act (CCPA) which strengthened measures in the U.S. 2021 was the year of Apple’s Mail Privacy Protection (MPP) , and looming on the horizon is the death of third-party cookies from Google in 2023. Third-party data : aggregate data collected from one or more sources.

Privacy 104

Privacy Opt-out Contingency Planning Opt-in 104