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36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

Author of 3 books on white paper writing and growth hacks for businesses Why should you follow him? Follow this digital marketing expert to get insights into buzzing topics like influencer marketing, the state of social media, as well as B2B marketing topics such as LinkedIn. Michael posts great videos on skill-building.

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How To Increase Blog Traffic: 25 Proven Strategies for Guaranteed Uplift

Optinmonster

Just plug in your main keyword, and it will generate a list of related keywords. Generate Backlinks Backlinks (links on other websites pointing to your website) are a very important SEO ranking factor in Google. All of these related Google searches are LSI keywords that you can weave into your post.

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LinkedIn Advertising 101 for B2B Digital Marketing

The ABM Agency

LinkedIn has become a powerful B2B marketing channel for paid social media advertising. With better targeting and an improved ROI, LinkedIn has set itself apart from other social media platforms to become an invaluable asset in a B2B marketer’s toolkit. . What is LinkedIn Advertising? B2B companies, however, should reconsider.

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

Long-form blog posts generate 9x more leads than short-form blog posts. The top three content marketing tactics are blogging (65%), social media (64%), and case studies (64%) - LinkedIn Technology Marketing Community. . . The most ubiquitous type of paid promotion is Google AdWords, which reaches over a billion people.

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The Best B2B Lead Gen Campaigns for Every Channel

Hubspot

Lead generation for B2B is not about chasing a “secret method” that results in a ton of leads. Instead, building the best lead generation strategy for your business is more about understanding tried-and-tested channels, and finding the most effective combination of tactics for your unique goals. LinkedIn Ads. Facebook Lead Ad.

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What is a Marketing Technology Stack? Definitions, Stats and Examples.

SnapApp

CRM software like Salesforce or HubSpot. While there are hundreds of different technologies that fall in this category, the most common ones will include platforms like Google AdWords , Bing Ads , AdRoll and facebook Power Editor. . Experience our interactive white paper: What Is Interactive Content and Why it Works.

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The Ultimate Beginner’s Guide to Content Marketing [2023]

Optinmonster

This content helps marketers: Attract a defined target audience Inform them about the business Engage and educate them Generate leads and sales Turn that audience into customers, fans, and advocates Next, let’s look at some content marketing statistics that show why this marketing method is so popular. And it works.