QuanticMind

JANUARY 4, 2018

Gear up for the new year with new AdWords experience features to run more-successful promotions, target and segment prospective customers and enhance your PPC testing. Google started rolling out the new AdWords experience back in 2016, and now it’s the main interface for most PPC marketers. Custom intent audiences.

Adwords 40

Adwords Cost per Acquisition Features CPA 40

QuanticMind

MAY 8, 2019

You put a lot of effort into PPC budget forecasting to secure the funds you need and so the last thing you want is to mismanage it through overspending or underspending. Poor Adwords budget management can lead to missed performance targets. Problems that Cause Adwords Overspending and Underspending.

SEM 40

SEM Cost Per Click Budget Programs Adwords 40

QuanticMind

NOVEMBER 27, 2017

Product Listing Ads (PLAs) for Google Shopping are powerful, but don’t let you target clicks by individual keywords, like AdWords. PLA query segmentation is an important workaround for targeting shoppers with buying intent. For example, a general search like “Women’s hiking boots” generally implies low purchase intent.

Segmentation 40

Segmentation Cost Per Click Adwords Purchase Intent 40

QuanticMind

OCTOBER 24, 2017

8 Hidden PPC Reports to Find Out” by Aaron Levy. Using these tools, advertisers across verticals like such as retail and telecom measured 7 billion store visits in AdWords. Uncapped budgets lead to cheaper CPCs and more clicks, which drive higher CVR at lower CPA. >>Back to top.

Paid Content 40

Paid Content Display Top of Funnel Cost Per Click 40