KoMarketing Associates

FEBRUARY 9, 2016

And on average, there’s a more than 40% uptick in traffic on websites featuring video, due to search. Embodies good storytelling principles. It’s a way to reward high-value customers in a feature highly visible to the business community. Public Relations and Special Features. We’ll help you get started.

Video Marketing 120

Video Marketing B2B Marketing Planning B2B 120

nDash

NOVEMBER 12, 2020

Marketing communications writer, strategist and leader who views the world through the eyes of a storyteller. I also am the editorial director at a small publishing house that writes country-focused advertorials for media such as the Guardian, China’s Economic Observer, Die Welt, Foreign Policy and The Telegraph.

Marketing Budget 52

Marketing Budget Marketing Budget Creation Budget Programs Ideal Customer Profiles 52

Outbrain

DECEMBER 15, 2021

Publishers have historically used a range of monetization methods in the print world: subscriptions, charging a cover price, advertorials, product sampling/direct mail outs, user offers, and more. Much more is planned in the coming months, so be sure to watch this space for the details of some exciting new features!

Advertorials 29

Advertorials Advertising Agencies ROAS Privacy 29

Content Standard

JANUARY 21, 2017

Compared to the first scenario, where business-minded branding overwhelmed the site and its visitors, this alternative website features no business features at all. The content is great, but it features zero calls to action. It will always be a balancing act, but it all hinges on great brand storytelling.

Marketing & Strategy 40

Marketing & Strategy Advertorials Business Storytelling 40

Terminus

MAY 4, 2021

Your recipe for out-of-this-world storytelling. What you’re looking for overlaps with how you look for it, when you’re gathering information for storytelling. Storytelling for product marketing. Storytelling research methodology. Externally, you have white papers, blogs, and advertorials, to name a few. What is it?

Research 42

Research Effectiveness Advertising Agencies Paid Search Agency 42

Brandpoint

APRIL 20, 2022

The MAT Release explained No matter what name you give it — feature article, branded journalism, native advertising, sponsored content or advertorial – a MAT release is one of marketing’s most powerful PR tools, and has been for several decades. But videos use the power of visuals as well as audio — storytelling — in their purest form.

Video Marketing 90

Video Marketing Distribution PR Advertorials 90

Convince & Convert

DECEMBER 30, 2015

That’s why we recently launched a new feature for our content marketing editorial calendar tool that helps marketers plan any type of content they could possibly want to publish. Influencers like Pat Flynn are well-known for their podcasts featuring folks throughout the industry. Comparisons and “Versus” Content.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167