Biznology

FEBRUARY 6, 2017

Less advertorial. More conversational, less advertorial. Put some on your FAQ page. Here’s where I think B2B sales and marketing video is headed this year. More conversational. More formats. More interactive. I think the traditional categories of testimonial, webinar, explainer, etc. are becoming less relevant.

B2B Sales 80

B2B Sales Advertorials Trends Video Marketing 80

KoMarketing Associates

NOVEMBER 15, 2013

What does Google think about advertorials, native advertising, and editorial content? An advertorial is another word for a paid editorial written for advertising purposes. The Google webmaster team views advertorials as deceptive when they lack transparency about their marketing intent. Google Webmaster Tools Schema.org FAQ.

Advertorials 120

Advertorials B2B Marketing Google PageRank 120

BenchmarkONE

MAY 8, 2019

Common interest stage content includes: “State of” articles Explainer videos FAQ pages. UGC establishes social proof for your product – most people can recognize when content is advertorial in nature (though, if it’s high-quality, they don’t really mind). Examples of UGC include: Ratings and reviews Testimonials Social shares.

Top of Funnel 88

Top of Funnel Work Management Marketing Management Conversion 88

Buzz Marketing for Technology

JULY 24, 2008

Advertorials: Act Fast. Multimedia. Business Network. Learn More. Find People. Find Groups. Find Blogs. Find Events. About Company of Friends. Newsletters / RSS Feed. Newsletter Subscriptions. Current Issue. Issue Archives. Manage Subscriptions. Contact Us. SourceBook. Copyright © 2008 Mansueto Ventures LLC.

Companies 100

Companies Work Management RSS Advertorials 100

Navigate the Channel

SEPTEMBER 13, 2023

FAQs What are the key elements of trust in content marketing? Consider Brian Clark and his Copyblogger content for a fun and different take on trust and content marketing. If you’d like to discuss it further, call or email. Let’s continue the conversation.

Trust Marketing 65

Trust Marketing Content Marketing Ad Building Tips 65

Brandpoint

AUGUST 9, 2018

Address frequently asked questions (FAQs). Paid content includes MAT releases , sponsored content and advertorials. Additionally, microsites provide companies with a single platform to keep their messaging consistent during a public relations emergency. Be transparent. Provide up-to-date information about the actions being taken.

Work Management 74

Work Management Marketing Management Microsite Marketing & Strategy 74

Convince & Convert

DECEMBER 30, 2015

Advertorials. Like native advertising, advertorials are content that appear in publications as ads. Frequently Asked Questions (FAQs). FAQs are a hub dedicated to answering your audience’s questions. Sometimes, brands even write the content themselves instead of the publication’s own journalists.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167