ClearVoice

APRIL 15, 2021

This creates content and becomes part of the overall digital marketing strategy since it builds their expertise and reputation within their industry. Earned media also results in content that can be used for your website, social media, newsletters and beyond. Bottom line? It’s incredibly useful and gives a competitive edge. .

Paid Content 119

Paid Content Media PR Paid Search Agency 119

KoMarketing Associates

FEBRUARY 9, 2016

The word these days is content. Video content in particular is an increasingly compelling tactic for business marketers to deploy throughout the funnel, with numbers to support its use. It diversifies the content marketing mix. The television series “ How Its Made ” says it all! It delivers strong SEO value.

Video Marketing 120

Video Marketing B2B Marketing Planning B2B 120

Content Standard

AUGUST 18, 2016

In April of 2014, a six-pound binder of stats, graphs, inspirations, and editorial resources and I were (very conspicuously) making our way through the streets of Boston for a job interview at a content marketing solutions company. Do you even know what you’re getting yourself into? Now it’s 2016.

Content Marketing 40

Content Marketing Advertorials Content Long Tail Marketing 40

Adobe Experience Cloud Blog

FEBRUARY 19, 2016

Mobile video advert i sing can be more effective than regular web video advertising or even television advertising. Effective native advertisin g fits seamlessly into the organic content of the sites that carry them. IBM pays to publish their own content on the Forbes platform as IBM Voice. Mobile Video Ads. Native Advertising.

Paid Content 48

Paid Content ROI Advertisements Advertising 48

readwrite

JULY 23, 2014

At a recent Q&A session for Google’s Q2 earnings, an analyst posed the question , “How high do you want to get in the professionally created content funnel?” YouTube’s parent company, Google, has pretty strict views about disclosure of advertorial in Web pages. And Wall Street is watching. We kind of lost a bit of that.

Youtube 52

Youtube Advertorials Funnel Advertising Budget Programs 52

readwrite

JULY 23, 2014

At a recent Q&A session for Google’s Q2 earnings, an analyst posed the question , “How high do you want to get in the professionally created content funnel?” YouTube’s parent company, Google, has pretty strict views about disclosure of advertorial in Web pages. And Wall Street is watching. We kind of lost a bit of that.

Youtube 52

Youtube Advertorials Funnel Advertising Budget Programs 52

Hubspot

MARCH 1, 2016

Since the early 1900s it’s been around in the form of advertorials, sponsored radio shows, and even infomercials. In the 2010s, native advertising as we know it took off, with sites like Buzzfeed pioneering the way with sponsored content. Native advertising is hardly new. To some, it’s seen as an unobtrusive solution to advertising.

Advertisements 28

Advertisements Advertising Advertorials Paid Search Agency 28