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Google Ads Retargeting: Everything You Need To Know

Optinmonster

Google Ads retargeting, often interchangeably referred to as Google Ads remarketing, is a sophisticated tool designed to re-engage users who have previously interacted with your website or mobile app. Do you want to learn about Google ads retargeting, more commonly known as just remarketing? What Is Google Ads Retargeting?

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How to Incorporate Geofencing in B2B Content Strategy

Valasys

The technology operates on a geographical radii-based targeting, wherein any mobile user, who has opted-in & provided his content to be targeted for marketing, can be tracked, & based on their interest areas personalized ad-campaigns can be used to target them. Customers are targeted based on their GPS, Bluetooth & Beacons.

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Digital Advertising Terms and Jargon Every Marketer Should Know

Act-On

Getting started with pay-per-click (PPC) advertising—or any type of digital advertising—can be downright overwhelming. Advertising has its own special lingo and library of acronyms involved, and new tactics and technologies are constantly emerging. What is Account-Based Advertising? What is an Ad ID (Advertising ID)?

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100 Email Marketing Statistics: Ready Reference to Why Email is the King

SendX

To back up this claim, listed below are 100 marketing statistics that will help you make a thoroughly well-researched decision on opting for email marketing. 39% of consumers checked their email account where they received marketing/advertising emails. [7]. Email marketing yields a Return on Investment of a whopping 4200%. [13].

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100 Email Marketing Statistics: Ready Reference to Why Email is the King

SendX

To back up this claim, listed below are 100 marketing statistics that will help you make a thoroughly well-researched decision on opting for email marketing. 39% of consumers checked their email account where they received marketing/advertising emails. [7]. Email marketing yields a Return on Investment of a whopping 4200%. [13].

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199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. billion mobile internet users. A great way to increase your chances of success as a business and a brand is to understand the latest digital marketing statistics.

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How to Easily Set Up a High-Conversion Facebook Retargeting Campaign

Single Grain

Are you splashing the cash on advertising campaigns, only to suffer with a low ROI? Facebook advertising is changing and one of the most notable changes is the ability to target people who’ve already engaged with your business with retargeting ads. Let’s get started! Click here to download it for free right now!