Hubspot

MARCH 18, 2018

Sophia Bernazzani , Editor, HubSpot Customer Success Blog. Unbounce, a landing page software company based in Vancouver, understands that excitement and decided to leverage it to create an engaging microsite, Page Fights , in collaboration with optimization company Conversion XL. And, that was the intent all along.

Work Management 78

Work Management Marketing Management B2B Marketing Examples 78

SnapApp

FEBRUARY 24, 2017

For a long time, “content marketing” was seen as a daily 500 word blog post. Over 4 million blog posts have been published in the last 24 hours. It’s certainly going to be more expensive than writing a blog post. A typical example would be the “ how-to ” blog post. . As you know, those days are long gone.

Storytelling 83

Storytelling Marketing Budget Examples Stats 83

Convince & Convert

OCTOBER 22, 2013

To help with longevity, we try to move our big content pieces away from the blog (which by nature has a transient feel) to a more permanent home. Once you’ve fully vetted your idea, you need to choose a content medium that best helps you tell your story. These are the types of things that wouldn’t have happened without the content.

Work Management 152

Work Management Webinar Metrics Top of Funnel Marketing & Strategy 152

Convince & Convert

AUGUST 3, 2010

I have said on this very blog that I was dubious about putting too many eggs in Facebook’s basket , because you’re essentially building your marketing program on rented land. Do you join in, and try to engage your customers there, or try to pull them out of their Facebooking to go to your static site or unlinked blog?

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

I have said on this very blog that I was dubious about putting too many eggs in Facebook’s basket , because you’re essentially building your marketing program on rented land. Do you join in, and try to engage your customers there, or try to pull them out of their Facebooking to go to your static site or unlinked blog?

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Content Standard

FEBRUARY 28, 2018

” Those were the days when blogs were run by angsty teens in dark bedrooms, not by multinational corporations. Over the years those non-sales sections of a website have been called many things—microsites, company blogs, content hubs—but the purpose has been constant. Is there an answer?

Top of Funnel 42

Top of Funnel Brand Identity Branding Domain 42

Hubspot

APRIL 19, 2017

We mean interactive, live panels and microsites dedicated to the single purpose of promoting one event with various sessions a person can “attend.”. Virtual conferences have become a more popular medium to develop and reach large audiences. When we say “virtual conference,” we don’t just mean webinars. Landing Page. Session Page.

Conference 72

Conference Lead Generation Work Management Marketing Management 72

Hubspot

MARCH 10, 2016

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing. 6) Blogging. An individual or group of people usually maintains a blog. 7) Business Blogging. heck, even marketing acronyms. For example, Amazon, Apple, and Nike are primarily B2C companies.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28