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How to Select a Fractional CMO Agency for B2B

The Marketing Blender

The complexity of business-to-business sales and marketing can make it hard to find a marketing agency or Chief Marketing Officer with the right experience to help you hit your revenue targets. Here is our guide for how to select a fractional CMO agency if you run a B2B company.

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The 11 undeniable benefits of marketing automation for B2B sales and marketing teams

The Marketing Blender

Contact Us. The 11 undeniable benefits of marketing automation for B2B sales and marketing teams. How automation can transform your B2B marketing effectiveness and results. These days, when most consultants and gurus talk about technology transforming marketing, automation is what they’re referring to.

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Top 4 B2B Marketing Trends for 2020

The Marketing Blender

Contact Us. Top 4 B2B Marketing Trends for 2020. The marketing trends every B2B company should follow in 2020. How can you tell if a trend is merely a flash in the pan or an actual shift in the market that indicates a long-lasting impact? 2020 B2B Marketing Trend #1: Email Marketing and Automation.

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Top 4 B2B Marketing Trends

The Marketing Blender

Contact Us. Top 4 B2B Marketing Trends. The marketing trends every B2B company should follow. How can you tell if a trend is merely a flash in the pan or an actual shift in the market that indicates a long-lasting impact? Learn from these B2B marketing trends to maximize the effectiveness of your marketing investment.

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How to structure your messaging to increase sales.

The Marketing Blender

Contact Us. At The Marketing Blender, we have developed a proven structure for writing a B2B messaging framework that aligns your marketing to your sales efforts and leads prospects to buy. The Blender Messaging Choreography. It’s how we help our clients align their sales and marketing efforts to drive growth.

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Your Simple Guide to B2B Marketing Analytics

The Marketing Blender

Contact Us. . Your Simple Guide to B2B Marketing Analytics. Paying attention to marketing analytics is crucial for B2B companies. B2B marketing analytics can provide immense data; however, making sense of it all can be a complex process. What is B2B marketing analytics? Resources. .

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Top 3 benefits of working with a woman-owned business certified by NWBOC

The Marketing Blender

Contact Us. The Marketing Blender is proud to be a certified Women’s Business Enterprise. The Marketing Blender is proud to be a NWBOC-certified Women’s Business Enterprise (WBE). Opens opportunities to serve broader markets. Join Blender’s Blog today! Our Services. See Our Work.