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Content Marketing Agency Vs In-House Writers

Marketing Insider Group

There are always pros and cons to in-house vs. outsourced decisions, but we believe strongly that a content marketing agency like ours can deliver more return for every dollar you invest. Key Takeaways: Content agencies like ours start with an assessment and a content plan to reach, engage and convert more customers.

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How will technology transform the fragile client/agency ecosystem?

ClickZ

30-second summary: The client/agency ecosystem is profoundly being reshaped, effectively fueled by new technological advances across the partnership lifecycle. The agency world is restructuring, reinventing itself to provide more effective, agile, responsible capabilities that brands need to successfully compete and win in the marketplace.

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Marketing Campaign Attribution Strategies for Medium-Sized Businesses

Digilant

When it comes to finding the right marketing campaign attribution for your medium-sized business, it is important to trust in a digital marketing agency that understands what strategy will provide the best results. These individuals are looking to quickly purchase a product or schedule a service.

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The Founder Interview Series #43: Pavel Beinia, BuzzGuru

Webbiquity

Frustrated with the challenges, inefficiency, and lack of tools, one agency owner set out to build an influencer discovery platform that would automate manual processes, save time, and make it easier for marketing professionals to measure their influencer marketing results. This feature helps our users conduct campaigns and monitor results.

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Automating Agency Retainer Payments

ActiveDEMAND

Many marketing agencies offer retainers for their clients to perform consistent work on their accounts. Most agencies offer month to month retainers. These are run at a fixed price ($1000-$7000/month are typical for small-medium sized agencies), and the agencies perform a set of services for the clients.

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This week’s roundup of the latest AI martech products and news

Martech

To help you here’s our roundup of the AI martech products, platforms, features and related news from the past week. Releases Tidio ’s Lyro is an AI chatbot built for small and medium businesses. The post This week’s roundup of the latest AI martech products and news appeared first on MarTech. Get MarTech!

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Content marketing en MaaS: 8 reasons why your content marketing agency is your new competitive advantage

Tomorrow People

How to build meaningful competitive advantage with your content marketing agency to differentiate your offering and stand out from the crowd. Work with a content marketing agency to build competitive advantage and differentiate in your industry. Share as much with your agency as possible and they’ll share with you.