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BMJ blogs " Blog Archive " Richard Smith: Get with Web 2.0 or become yesterday's person

Buzz Marketing for Technology

Richard Smith: Get with Web 2.0 The essence of Web 2.0 Most websites are firmly Web 1.0â??a Bmj.com has its Web 2.0 but the only way to really understand Web 2.0, As an evangelist for Web 2.0 because the appearance of Web 2.0 We also begin to see how Web 2.0

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A Blogging Style to Call Your Own

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website A Blogging Style to Call Your Own by Achinta Mitra on April 28, 2010 in Industrial Marketing Blog , Industrial Marketing Strategies , Social Media Marketing Creating a blog is not too difficult but building an active community around it is. All Rights Reserved.

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5 Keys to Effective Knowledge Transfer for Nonprofits

Buzz Marketing for Technology

s needs, knowledge, and the sorts of practices they face on a daily basis is critical in an effective knowledge transfer and exchange activity.". Consider how you might use the interactive possibilities of the Internet and Web 2.0 How web masters and administrators can do more with less. both electronic and print.

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Focus on Content in B2B Marketing

Industrial Marketing Today

Instead of buying print ads in trade journals, they create their own blog and build an active community around it. Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0

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Survey Finds Growth in Pipelines and Sales Cycles for B2B Lead.

Industrial Marketing Today

This agrees with what I am hearing from my engineering and industrial clients, they are seeing a lot more activity but the average sales cycle has grown by an additional 90 ~ 120 days. Privacy Policy | Site designed by AMAInteractive a div. However, the sales cycles have also become longer, making it much harder to close deals.

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Using Content to Move Prospects Forward in the Sales Cycle

Industrial Marketing Today

Your online content needs to play a much more active role in moving site visitors along in his/her buy decision. According to Bob Carrigan, CEO of International Data Group , “It [content] fulfills the promise of the Web, which is relationship marketing.” Privacy Policy | Site designed by AMAInteractive a div. Resources

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5 Things Industrial Marketers Must Do to Attract Engineers and.

Industrial Marketing Today

The details page should show all available sizes, options and other selection criteria with active links to downloadable PDFs of datasheets. Privacy Policy | Site designed by AMAInteractive a div. Add a link that carries the part number to the shopping cart if you also have an online store or to the RFQ form on your site.

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