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SAS by the Sip: SAS Viya Offers Open APIs to Individual Services in the Cloud

Customer Experience Matrix

This demanded a high initial investment but made expansion relatively easy – an approach that made sense when SAS's core analytical applications were pretty much essential to many clients. The new SaaS software has also been relatively easy to integrate with other systems through open APIs and standard scripting languages such as Python.

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9 Types of Web Analytics Tools — And How to Know Which Ones You Really Need

Parse.ly

Enter web analytics tools. Note: This is a comprehensive guide, so if it’s too long to read, we can answer any questions you might have about web analytics. Web analytics tools can help you find the answer to nearly any question you have about your website or customers. Content analytics tools.

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5 eCommerce Trends to Watch in 2022

Conductor

For B2B and B2C eCommerce retailers, website optimization helps to improve on-page and off-page SEO, eliminate technical errors, and enhance the visibility of product page and blog content—all of which ultimately increases conversion rates. Analytics, machine learning, and AI. trillion in 2020. We expect the same spike in January 2022.

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9 Types of Web Analytics Tools — And How to Know Which Ones You Really Need

Parse.ly

Enter web analytics tools. Web analytics tools can help you find the answer to nearly any question you have about your website or customers. So let’s take a look together at all the major types of web analytics tools, some popular examples, and how to know when you need them. Content analytics tools.

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A Comprehensive Guide to Optimize Shopify Order Confirmation Page

Huptech Web

However, even when you give it your all, sometimes it’s not enough. That’s when you realize that the customer journey experience never truly ends— not even after a purchase. Today, you’ll learn what happens after a purchase— the post-purchase scenario. You always need to be user-centric first and focus on your long-term goals.

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Top 5 AI Marketing Tools

Anyword

The smart marketer knows that they must be present on as many platforms as possible with content that is relevant to a particular audience. The top AI writing software tools automate A/B testing to optimize conversions , while they can also predict which copy versions will convert even before they are released to the audience.

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The CTO’s Guide to RebelMouse

RebelMouse

Every Chief Technology Officer (CTO) we talk to that is working on a traditional or custom content management system (CMS) deals with the same problems: A dwindling budget, a huge backlog, and an ambitious roadmap that is vital to not just the company's success, but its very livelihood. Because of this, most CTOs burn both ends of the candle.