Zoominfo

MAY 27, 2021

Imagine, however, that on top of having access to a universe of sales and marketing data, you could sift through it all quickly to zero in on just those in-market prospects on the hunt for a solution like yours — actively doing more research online for a problem that you can solve. But how does ZoomInfo Intent work?

Intent Data 246

Intent Data Intent Zoominfo Top of Funnel 246

Heinz Marketing

MARCH 17, 2020

With the uncertainty facing many/most companies heading into the second quarter of 2020, marketing budgets are receiving increased scrutiny. Tighten focus on active buyer intent signals: Instead of just fishing in the vast ocean for qualified fish, deepen your definition of a truly qualified, in-market prospect.

Marketing Budget 84

Marketing Budget Intent Signal Top of Funnel Terms and Conditions 84

Zoominfo

AUGUST 16, 2021

Selling points and promises aside, without fully understanding their prospects, companies can amass all the data in the world without actually using it to its full potential. Over the last three years, intent data has emerged as the fastest growing data category according to TOPO’s 2020 Intent Data Market Guide.

Intent Data 130

Intent Data Intent Zoominfo Buyer Intent 130

PureB2B

FEBRUARY 3, 2022

These tools also go a step further, aggregating data from a variety of sources to identify prospects with expressed interest in your specific content. These intent signals allow B2B sales teams to accurately identify and prioritize in-market prospects with the highest propensity to buy. LinkedIn, 22 Sep 2020.

Marketing AI 62

Marketing AI B2B Sales Personalization Paid Search Agency 62