Marketing Insider Group

NOVEMBER 10, 2020

As I discussed earlier this year in my BLOG “ Executive Insights: World-Class Demand Generation and Corporate Social Responsibility Converge at Televerde ”, I was very fortunate to work with some tremendous partners during my nearly 19 year tenure with SAP Global Marketing. Join him online: Twitter and LinkedIn.

Planning 314

Planning Analytics Enterprise Management Work Management 314

Valasys

JUNE 26, 2019

On 25th of June 2019, NetLine Corporation, known for operating the largest B2B content syndication & lead generation network & for its largest depository of insights related to content consumption, launched Audience Explorer. The Mechanics of Audience Explorer.

Top of Funnel 61

Top of Funnel Enterprise Management Intent Signal Psychographics 61

Valasys

SEPTEMBER 19, 2019

Social Media KPI reporting template such as the one by Hootsuite can be used by marketers for reporting & optimizing their Social Media KPIs. In the present blog, we comprehend how marketers can prioritize & refine their social media quantification strategies for LinkedIn.

Cost per Acquisition 40

Cost per Acquisition CPA ROMI Marketing Management 40

Televerde

NOVEMBER 3, 2020

As I discussed earlier this year in my BLOG “ Executive Insights: World-Class Demand Generation and Corporate Social Responsibility Converge at Televerde ”, I was very fortunate to work with some tremendous partners during my nearly 19-year tenure with SAP Global Marketing. Join him online: Twitter and LinkedIn.

Planning 59

Planning Analytics Enterprise Management Work Management 59

Valasys

AUGUST 30, 2019

He quotes: “ With many companies already using contests and competitions to engage their employees, gamification technology can help formalize a performance-driven culture.”. Even if the Gen Zers buy products online, they prefer buying from companies they know, like & trust so that it adds to their outreached virtual identity.

Paid Content 49

Paid Content Lead Scoring Lead Ranking B2B Marketing 49

Valasys

SEPTEMBER 6, 2019

Also, while defining their Twitter KPIs, the marketers should keep in mind that their KPIs align their business objectives as follows: For an e-commerce company conversion, KPIs are of vital importance For a company trying to drive brand awareness as a brick & mortar retailer, Retweets might be vital KPIs.

Click Rate 40

Click Rate Marketing Automation Services Ideal Customer Profiles Social Media 40

Valasys

SEPTEMBER 4, 2019

Moreover, 73% of marketers believe that their efforts through social media marketing have been somehow or majorly effective for their businesses (Source: Buffer, 2019). Marketers need to respect the researching habits of the customers & evolve with it. Important KPIs for several Social Media Platforms.

Paid Content 40

Paid Content Cost Per Thousand CTR CPM 40