Brandpoint

APRIL 13, 2023

Make the Most of Written Blog Content Have your blog authors record short, insightful summaries of their special articles. Simply post the video onto your social channels with a strong CTA to the text. Also, instead of referencing static graphics, consider embedding video snippets into the blog to expand on topics.

Social Media 118

Social Media Traffic Top of Funnel Media 118

Marketing Insider Group

MARCH 16, 2015

We often see that each type of content supports the other in gaining organic reach, social shares, and community engagement – all driving to better business outcomes. What about paid social distribution? Similar to the myth about duplicate content, paid social is not a shortcut to organic reach.

SEO 100

SEO Content Marketing Paid Social Agency Planning 100

Digilant

JUNE 27, 2023

team enters the tournament as the favorite after taking home the trophy in 2015 and 2019. As disparities in female and male sports media coverage remain prevalent, more fans and athletes are voicing their opinion encouraging media companies to shift their priorities. Looking to secure a “three-peat,” the U.S.

Broadcasting 52

Broadcasting Television marketing Paid Search Agency Advertising Agencies 52

Digilant

JUNE 27, 2023

team enters the tournament as the favorite after taking home the trophy in 2015 and 2019. As disparities in female and male sports media coverage remain prevalent, more fans and athletes are voicing their opinion encouraging media companies to shift their priorities. Looking to secure a “three-peat,” the U.S.

Broadcasting 52

Broadcasting Television marketing Paid Search Agency Advertising Agencies 52

Digilant

OCTOBER 15, 2020

Campaigns and strategies highlighted aspects of the brand or product that companies thought a wide-variety of consumers would resonate with. However, just after the turn of the century and into the mid-2000s, companies started to feel the impact of big-name retailers gaining traction. . Here’s a brief history lesson. . Let’s talk. .

Planning 52

Planning Advertising Agencies Work Management Paid Search Agency 52

Golden Spiral

DECEMBER 3, 2021

Social media users have more than doubled since 2015. Posts on social media can cause massive surges in business or take down an individual’s reputation. In this article, we will examine: Organic Social Media Strategy for HealthTech Companies. Purposes for Social Media in HealthTech Marketing.

Social Media 62

Social Media Paid Search Agency Paid Social Agency Social Marketing 62

Content Standard

OCTOBER 19, 2015

This week, we look at the ever-growing social media platforms ecosystem, focusing on the fringe platforms that look to surpass legacy networks like Facebook, Twitter, and LinkedIn. And I admit to not being social media’s biggest supporter. billion by 2017. Instagram has become Twitter, but visual.

Paid Content 40

Paid Content Social Media Trends Paid Search Agency 40

Content Standard

OCTOBER 19, 2015

This week, we look at the ever-growing social media platforms ecosystem, focusing on the fringe platforms that look to surpass legacy networks like Facebook, Twitter, and LinkedIn. And I admit to not being social media’s biggest supporter. billion by 2017. Instagram has become Twitter, but visual.

Paid Content 40

Paid Content Social Media Trends Paid Search Agency 40

Content Standard

APRIL 22, 2015

This blog post will demonstrate a few frameworks you can use to show ROI at your company. Was it via list purchase, your company’s website, a webinar, paid social campaign, an event, or some other way? Company Blog : views article, clicks link in article, etc.

Marketing Attribution 40

Marketing Attribution ROI De-duplication De-duping 40

Hubspot

MARCH 6, 2017

The thing is, advertising on YouTube is very different from running a PPC or paid social campaign. There are specific creative constraints and a ton of options for this platform, and you need a base knowledge before you even scope out your next video project to make the most of the paid possibilities.

Paid Content 101

Paid Content Youtube Advertising Agencies Advertisements 101

Single Grain

FEBRUARY 21, 2022

Are you looking for the right Google Ads agency to serve your business? What services can such an agency offer? TABLE OF CONTENTS: ↓ What Is a Google Ads Agency? TABLE OF CONTENTS: ↓ What Is a Google Ads Agency? How to Choose a Google Ads Agency. What Do Google Ads Marketing Agencies Charge?

Paid Search Agency 52

Paid Search Agency Advertising Agencies Paid Content Paid Social Agency 52

SmartBug Media

JANUARY 2, 2020

Blogging is a critical component to a successful content marketing strategy. Having a blog-posting strategy in place that resonates with your target audience will help with your goal of generating more leads for your business, and it also helps establish your business as a thought leader in your industry. The Benefits of Blogging.

Paid Content 92

Paid Content Marketing Strategy Marketing & Strategy Planning 92

Single Grain

MARCH 4, 2022

In this guide, I will share a list of the best digital marketing agencies in the world to help you grow your business online. But, first, let's understand what digital marketing is and how to choose the finest digital marketing agency. TABLE OF CONTENTS: ↓ What Is a Digital Marketing Agency? Agency Expertise.

Paid Search Agency 52

Paid Search Agency Advertising Agencies Paid Content Marketing Agencies 1 52

Contently

NOVEMBER 13, 2018

If you’re getting 80 percent of your leads through email and SEO campaigns, but spend the vast majority of your time trying to maintain an always-on social and blog cadence, you’re wasting time and effort. For most smaller companies, HubSpot is the easiest to plug in and get working.

Lead Ranking 166

Lead Ranking Classified Ads Lead Scoring Content 166

Content4Demand

FEBRUARY 11, 2020

JLL was tasked with developing a robust global demand gen strategy that was scalable but still supported the creation of programs for targeted markets. Applying the Principles of Social Strategy to Content Creation Dave Bruno, Aptos 1:35 p.m. Creating global scale while acting “local” is a delicate balance. to 9:10 a.m. to 2:05 p.m.

Marketing AI 97

Marketing AI Top of Funnel Content Marketing Planning 97

EveryoneSocial

FEBRUARY 26, 2018

The goal of any employee advocacy program is to better leverage the social networks of employees, both for the benefit of the company they work for and the employees themselves. Sounds like something every company should support and be engaged in doing, don’t you think? Why it Matters for Your Company.

Paid Content 75

Paid Content Work Management Marketing Management Paid Search Agency 75

Content Standard

AUGUST 26, 2015

In February 2015 I forecasted on the Content Standard , along with many more credible sources, that spending, talent acquisition, business transformation, and customer experience would play crucial roles in successful brand storytelling programs this year. Google has its native ad network in private beta today.

Budget Programs 40

Budget Programs Planning Marketing Budget Creation Trends 40

Contently

DECEMBER 5, 2017

The hardest part of content marketing isn’t starting a blog or crafting a clever social media graphic. I expect companies to put a lot of effort into finding those who have that beautiful combination of subject-matter expertise and storytelling skills. The content operations shake-up. You have to capture their attention.

Top of Funnel 167

Top of Funnel Trends Content Marketing Planning 167

Directive Agency

JUNE 29, 2016

According to a 2015 Pew Research Study, 65% of Americans currently use social media. With the rise of social media in today’s society, having at least a basic knowledge of how to use it for B2B marketing (specifically promoting content ) is crucial for improving your B2B digital marketing footprint. Blogging 101.

Paid Content 40

Paid Content Social Media Social Marketing B2B Marketing 40

Valasys

SEPTEMBER 27, 2018

A formal marketing plan is in place in 45% B2B companies (Statistica). 20% B2B marketers implement account-based marketing (ABM) in their marketing strategy, even though 90% of them believe in it (Sirius, 2015). for each new customer acquired , B2B brands can save over $14 with the help of inbound marketing (Openview, 2015).

Statistics 49

Statistics B2B Marketing Allocation Marketing Budget 49

Single Grain

AUGUST 24, 2022

This means that it’s becoming a challenge to find a reputable advertising agency that has the experience and talent to help you create and launch a successful advertising strategy. If you are confused where to begin and looking for help to find the best advertising agency for your brand, you’ve come to the right place.

Advertising Agencies 59

Advertising Agencies Paid Search Agency Paid Content Paid Social Agency 59

Adobe Experience Cloud Blog

JUNE 16, 2016

With a s much as 90% of a buyer’s journey being self-directed, according to Forrester Research’s 2015 report, “Don’t Let Muddled Messaging Compromise Customer Experience,” it’s clear that the modern customer journey now begins with self-education. Ask for support from companies.

Social Media 48

Social Media Ideal Customer Profiles Media Marketing Automation Services 48

Inbox Insight

NOVEMBER 13, 2018

B2B content marketing is hard work, and it’s getting harder all the time… Marketers are blogging up to 800% more than 5 years ago, but getting 190% fewer shares. Owned media is all the channels you create and control, such as your website, blog, email newsletter, sales collateral and social media accounts.

Paid Content 63

Paid Content Top of Funnel B2B Marketing Content Marketing 63

KoMarketing Associates

NOVEMBER 10, 2016

Per data from Salesforce’s 2016 State of Marketing report , thirty-nine percent of marketers report significant ROI generated from social media marketing, compared to only nine percent in 2015. Social Media Advertising. 86% of marketers surveyed leverage paid and organic strategies for social media marketing initiatives.

Social Media 262

Social Media Marketing Budget Marketing Budget Creation Enterprise Management 262