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36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

Be it inspiration for your next campaign or leveraging the latest features of social media, they’ve got your back. Social Media Marketing + Michael A. Social Media News + Matt Navarra Karissa Bell Sarah Frier Social Media Marketing Michael A. Are you ready? Let’s begin! Table of Contents 1.

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7 steps to a successful social media video marketing strategy

Sprout Social

Between 2013 and 2018, the amount of time that people spent watching videos online increased at an average rate of 32% per year. Marketers need to take note of this if they want to plan on developing their video marketing strategy on social media. At the beginning of any new social media undertaking, there’s a need to set goals.

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4 Winning Tactics to Put in Your Marketing Plan

B2B Marketing Traction

Google’s algorithmic changes in 2012 and 2013 have been a big nod to substance. Your presence on social media and how others share your content makes a huge difference. ), plus the fact that young people have left Facebook in droves to move to Twitter where they can follow people and comment with ease (and with more privacy/anonymity).

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Four Reasons Retailers Should Take Identity Seriously This Holiday Season

Martech Advisor

To refresh painful memories: Target in 2013, Equifax in 2017, Marriott in 2018, and Capital One just a few months back. Today, a good identity solution allows companies to increase security and privacy, while maintaining an enjoyable user experience a boon to vendors and consumers alike. Thankfully, that is no longer the case.

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16 Alternative Search Engines and When They’re Used

Marketing Insider Group

In response to the high demand for user privacy, alternative search engines, like DuckDuckGo, started to emerge as a popular (and safer) alternative. DuckDuckGo was created in 2008 by Gabriel Weinberg, and is best known for its focus on user privacy. Qwant Image Source: Qwant Qwant was created in 2013 with a focus on digital freedom.

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When to Take the Plunge and Align Paid Amplification with Original Storytelling

Content Standard

It’s plain to see that many of you in similar positions are choosing to spend on social advertising. BI Intelligence reports total US social media ad spend will top $8.5 billion in 2013. Marketers are, without question, spending on social advertising. Are you sure you can reach the right people?

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8 Mobile Apps You'll Wish You Downloaded Yesterday

Hubspot

You don''t even know it''s there until you need it". -- santafescribe, iPhone, 12/2013. 2) LinkedIn. Likely on many of your mobile devices already, the LinkedIn app is well-regarded for a reason. The app was redesigned in spring 2013 to be cleaner and simpler and make it easier to find what you need. 5 stars, 11/2013.