Remove 2013 Remove Generation Remove SMB Remove Traffic
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30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity

In another study, 35% of marketing professionals worldwide cited content marketing as their leading focus in 2013, followed by social media (25%) and SEO (15%). Content marketing costs 62% less than traditional marketing and generates about 3 times as many leads. ( of a website’s content drives more than 50% of its traffic. (

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How SMB eCommerce retailers can turn everyday challenges into sales

Biznology

Looking at the graph, we can clearly see that neither social nor email drove sales in 2013 — neither assists nor actual conversions. However, time could be better spent improving other channels that generate revenue, which could then literally pay the way for future experiments in social channels down the road.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

What’s the key to generating more inbound marketing leads? What is the source of the largest share of social traffic to websites? (It’s More than 80% of small to midsized businesses (SMBs) plan to increase their use of social media in 2013. Which social network sends the largest share of website traffic?

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A Year in Review: The Biggest Social Media Updates of 2013

Hubspot

Can you believe 2013 is almost over? Well, it is, meaning it''s that time of year again to start planning for the year ahead and thinking about everything you want your marketing to achieve -- more leads, more website traffic, you name it. The 3 Most Important Facebook Updates of 2013. Comments and apps and pages, oh my!

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How SMBs Use Twitter: 15 Stats You Should Know

Hubspot

Small- and medium-sized businesses are turning to social media to generate leads and customers. In fact, in 2013, 36% of SMBs attracted a customer from their Twitter marketing campaigns. 2) 73% of people said they feel more confident in an SMB after following them and reading some of their Tweets. Tweet This Stat.).

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Fear-Based Cybersecurity Content Marketing: Does It Work?

nDash

And even if they were, you know that traffic doesn’t directly translate to revenue. Cyber attacks became a pillar in mainstream media following data breaches at companies like Target (2013), Home Depot (2014), and Anthem (2015). But that doesn’t mean we can’t talk about the general role of content in the cybersecurity industry.

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The Best In B2B Technology Content Marketing

Marketing Insider Group

Lead generation is also a main key performance indicator at the center of Zuora’s strategy. In 2013, the company launched Counter Culture , a news and advice center dedicated to helping small businesses succeed. They then looked at how much traffic SAP received from these non-branded searches, and found that 99.9%