Sprout Social
MAY 10, 2019
YouTube reaches more 18-49-year-olds on mobile alone than any cable TV network or broadcast. 2. This hasn’t necessarily been a well-kept secret, though, as in 2012 YouTube unveiled a focus on “watch time,” while its parent company, Google, has held a patent for “Watch Time Based Ranking” since 2013.
Digilant
AUGUST 30, 2023
Key Trends from Last Season and Their Impact on the 2023/24 NFL Season Amazon Prime Video Coverage of Thursday Night Football To keep up with more people streaming TV than watching cable or broadcast television, major broadcasters offer game coverage via their respective streaming platforms like NBC using Peacock, for example.
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Convince & Convert
OCTOBER 12, 2013
2013 data from the Pew Internet project finds 72% of American adults who are online use social networking sites. To further put this into context, about 70% of American households had satellite or cable television, circa 2011. note: 85% of American adults are online). Myth 11: The rules are different in B2B. This one always annoys me.
Marketing Insider Group
OCTOBER 12, 2015
For my 2013 Marketing Predictions post, I included bets that content marketing conversations would mature. But these trends did not become main stream in 2013, or even 2014. I thought augmented reality marketing might become a reality (boy was that wrong.) In 2014 , my marketing predictions were all about content, data and culture.
SmartBug Media
MARCH 19, 2020
In order for people to find your video online, Google must be able to extract information to understand what your video is about. Point viewers to your website for a free white paper, more information, or a discount offer. Before you go out and buy thousands of dollars of video equipment, gather some valuable information.
Content Standard
NOVEMBER 12, 2015
The Netflix phenomenon is well established, but it was only a few short years ago—or several millennia, if you’re clocking it in tech years—that the content-on-demand upstart sent shock waves through Hollywood and cable TV with its big-budget, star-packed venture into original programming in the form of House of Cards. You Are Invited!
Content Standard
NOVEMBER 12, 2015
The Netflix phenomenon is well established, but it was only a few short years ago—or several millennia, if you’re clocking it in tech years—that the content-on-demand upstart sent shock waves through Hollywood and cable TV with its big-budget, star-packed venture into original programming in the form of House of Cards. You Are Invited!
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