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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

eMarketer ). eMarketer ). eMarketer ). eMarketer ). More than 80% of small to midsized businesses (SMBs) plan to increase their use of social media in 2013. Leads from inbound marketing cost on average 61% less ($135 vs. $346) than outbound marketing leads. eMarketer ). Earnest Agency ).

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Show Me the Numbers: Hard Data on Internet Use and Media Spend

Customer Experience Matrix

Summary: Here are links to about twenty studies with statistics on online media consumption and advertising spend. Many are contradictory, but it's clear that marketers need to invest in social media, which might eventually replace search as the primary way that customers find them. of total).

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83 Exceptional Social Media and Marketing Statistics for 2014

Webbiquity

Find the answers to those questions and many, many more here in more than 80 social, content, search, and email marketing facts and statistics from the past few months. 4 Marketing Management and Measurement Stats. B2B Marketing ). People spend, on average, 4X more time on Tumblr and Pinterest than they do on Twitter.

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

76% of B2B marketers blog, and 73% publish case studies - Content Marketing Institute. . . Case studies allow businesses to use relatable business stories to move prospects towards the end of the buyer journey. 45% of marketers say blogging is their #1 most important content strategy. Social Media Examiner. .

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Top 10 B2C Marketing Tactics to Use in B2B

SnapApp

Marketo reports some astounding statistics in their article How is Personalization Changing the Face of Marketing? In 2013, 84% of all email was spam. Customer-centric marketing increases online sales by 25%. View the app on a desktop browser and you’ll find most of those features, plus additional games and blog posts. . .

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17 Compelling and Highly Usable B2B Marketing Statistics

Online Marketing Institute

This is set to reach 12% by 2013 Source : AMR International B2B Online Marketing Assessment and Forecast to 2013 US business-to-business (B2B) advertising and marketing spending will increase by 0.8% this year, to $129 billion Interactive spending will climb 9.2%, to $51.5

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

Big contradictions on big data: 71% of marketers say they plan to have Big Data solutions in place in the next two years. But 75% of marketers can’t calculate their ROI of their marketing spending and and 50% of them say that IT is not a strategic partner. Two-thirds planned to increase digital marketing spending.