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The Best Instagram Analytics Tools

Brandwatch Marketing

If you want to go a bit deeper than Instagram’s own analytics offering, this list is for you. in 2013 to 32.3% Luckily, there are several Instagram analytics tools available to help brands understand what resonates with their audience and how they can optimize their content output. Top 7 Free Instagram Analytics Tools.

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The Best Instagram Analytics Tools

Brandwatch Marketing

If you want to go a bit deeper than Instagram’s own analytics offering, this list is for you. in 2013 to 32.3% Luckily, there are several Instagram analytics tools available to help brands understand what resonates with their audience and how they can optimize their content output. Top 7 Free Instagram Analytics Tools.

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Social media ROI sucks! (Or, you can prove anything if you send out a survey)

ViewPoint

Social distribution of content and messages isn’t considered all that effective in providing business value to companies, according to a recent analysis by Forrester Research. Following in 2nd through 7th place are paid search, email, branded communities and word-of mouth (tied), branded blogs, and online display advertising.

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Social Media is a Terrible Ecommerce Tactic – or is it?

Convince & Convert

The report for the first quarter of 2013 peered into more than 500 million online shopping browser sessions. Forrester Research suggests that word of mouth is part of 80% of all purchase funnels. The results were shocking. Is social ineffective or just invisible? consumer’s purchase path. Maybe it’s a sequencing problem?

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Marketers Still Struggle with all that Data, But Technology Offers a New Hope

Vidyard

In research conducted by Forrester in 2013 on how marketers manage performance, only 10% of respondents felt that their marketing teams were effective at using data analytics to make decisions. More than half (61%) admitted that most of their data work went into reporting on how they did.

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The Ultimate List of 2012 Email Marketing Stats

Hubspot

According to our 20 Marketing Trends & Predictions for 2013 , email will live on longer than you might think. 35) 8 in 10 people say the marketing emails they receive go mainly into their primary personal email account, displayed alongside their personal emails. Source: Litmus Email Analytics, 2012 ) Tweet This Stat.

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The Future of B2B is Changing. Are You Ready?

Engagio

CHANGE #3: Use Intent and Predictive Analytics to Focus Your Efforts. We use predictive analytics to identify which accounts are most attractive and we reach out to them at the optimal time, perhaps before they ever even visit our website. – Forrester Consulting, The Rise Of Marketing Orchestration, October 2013.