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GDPR and Email: Part 1, an Overview

Goolara

They started working on it in 2012, and for the next four years, the countries of the European Union argued over, cajoled each other, and hammered out the details of a ruling known as the General Data Protection Regulation (GDPR). So who’s right? The webinar is correct, in fact. At first glance, the GDPR looks pretty thorough.

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What in the Heck Is Going on With Privacy at Google

Hubspot

The web has lit up about Google's updated privacy policy, and (shockingly) not all the feedback is super positive. Privacy on the internet has been a hot topic these days, especially considering Facebook's ever-changing levels of users' control over their information. You can view the full list of information they collect here.

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A Marketer's Guide to Complying With EU Cookie Laws

Hubspot

Their efforts culminated in what has come to be known as the EU Cookie Directive, a wide reaching piece of legislation that requires EU member countries to pass laws around web privacy. One of the first of such laws to come into effect is from the UK, which the government started enforcing on May 26th, 2012. Who does this apply to?

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15 Powerful Reconversion Opportunities for Your Welcome Emails

Hubspot

It makes sense; as the double opt-in process has become more commonplace, people expect to return to their inbox and receive one or two emails that confirm their request and welcome them as a new subscriber. Your privacy policy to ensure their information will be used properly. Typical Welcome Email Content.

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How to Create an Ecommerce Checkout Experience Shoppers Don't Hate

Hubspot

For example, you might start with just basic information, like Name and Email Address, and then encourage the shopper to click through to the next step. But we haven't told you how to design a seamless, efficient checkout experience that ensures customers actually complete their purchases the first time they're in your shopping cart.

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34 Blog Examples To Unlock Creative Ideas For Your Own Blog

CoSchedule

Learning from other successful blog examples can help you create a content strategy of your own. This post is packed full of examples to get you inspired. Download Now Marketing & Business Blog Examples 1. But, what happens next when it comes time to implement each actionable takeaway? That’s where these templates come in.