Hubspot

FEBRUARY 23, 2021

In 2012, we feared the world would end and we would all just poof. Now, with the rise of video and podcasts, it's blogging's turn to feel the heat. With that said, the blogging landscape has changed over the years. Lisa Toner , director of content at HubSpot, says it's not enough to just have a blog nowadays.

Paid Content 101

Paid Content Planning Work Management Paid Search Agency 101

Atomic Reach

JANUARY 3, 2019

It also brings in conversion rates 6 times higher than other channels. com , and recognized by Forbes as a “Top Five Social Sales Influencer,” Neal Schaffer is a prominent voice in the world of business oriented social media. For the foreseeable future, content will remain as king. Find him on Twitter & LinkedIn.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Hubspot

MARCH 19, 2012

The problem is, too many marketers don't have the balance of paid vs. organic right, and they rely heavily or entirely on paid search to drive traffic and leads to their website -- instead of using tactics like business blogging , building their inbound link profile, and increasing social media activity. Connect with HubSpot :

PPC 28

PPC Paid Content Paid Search Agency Lead Ranking 28

Hubspot

DECEMBER 29, 2011

With 2012 just around the corner, it's time to start thinking about your marketing strategy for the New Year. How will your business keep up? Go ahead and tweet them now to show everyone that you're ready to take 2012 by storm. 12 New Year's Resolutions for an Awesome Marketing Strategy in 2012. Connect with HubSpot :

Planning 28

Planning Landing Pages Burn Rate Marketing Automation Services 28

Hubspot

MARCH 21, 2012

Use these shortcuts to create new offer content, quickly build a new landing page (following these landing page best practices , of course), and start generating more qualified leads for your business! Blog Bundle. At HubSpot, for example, we make a regular practice of updating ebooks. Presentation Slides.

Lead Gen 28

Lead Gen Sales Qualified Leads Bundling Lead Scoring 28

Hubspot

MAY 20, 2013

86 Revealing Charts From the 2013 State of Inbound Marketing Report from HubSpot All-in-one Marketing Software. 22) Enterprise companies (200+ employees) increased their marketing budgets 17% more slowly than the larger population – at a rate of 42%. Business Blogging. 32) 62% of marketers surveyed will blog in 2013.

Cost per Lead 28

Cost per Lead Stats Inbound Marketing Allocation 28

Hubspot

MAY 9, 2012

Let's take a random CTA from HubSpot's website as an example: This call-to-action to subscribe to our blog promises the visitor that he or she will receive email updates of HubSpot blog content, and that content will cover all inbound marketing topics like SEO, blogging, social media, and the other topics listed in the copy above.

Landing Pages 28

Landing Pages Click Rate Inbound Marketing Sales Cycle 28