Webbiquity

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Stacey is flat-out awesome: Social Media Manager for Vocus/PRWeb as well as serving her country as a U.S.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

FEBRUARY 11, 2013

As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers. Twitter Tips and Guides. by Creative Ramblings.

Twitter 100

Twitter Tips Tools Tactics 100

Adobe Experience Cloud Blog

FEBRUARY 29, 2016

Here are three data-backed tactics you can implement in your social media strategy to ensure success: 1. Most marketers draft messaging targeting B2B or B2C. How often are you writing content with the thought of communicating the same way you would to a friend or co-worker? What about thinking B2H—business to human?

Social Media 48

Social Media Research B2B Thought Leadership Tips 48

Adobe Experience Cloud Blog

NOVEMBER 6, 2017

Four decades after its inception, email is still considered a top channel—fiercely competing with social media and organic search when it comes to delivering ROI. Email development took another giant leap with CSS coding being added to the mix to make emails interactive in 2012. Hyper-Personalization. Wrapping Up.

Email Marketing 134

Email Marketing Trends Planning Paid Search Agency 134

Adobe Experience Cloud Blog

JUNE 24, 2013

Author: Jon Miller (@jonmiller) This is the 1,000th post to Marketo’s blog. It seems fitting to commemorate the occasion by revisiting our very first post, “ Modern B2B Marketing Defined ”, and commenting on what’s changed – and what hasn’t – since August 8, 2006. Company websites are increasingly looking like media publications.

Resource Management 48

Resource Management Work Management Marketing Management Marketing Budget 48

Adobe Experience Cloud Blog

SEPTEMBER 12, 2013

Now in its third year, CMW gathered over 1200 attendees from 35 different countries this week, and hosted sessions with thought leaders like Velocity’s Doug Kessler , Jonathan Mildenhall of Coca-Cola, Jay Baer of Youtility fame, and Ann Handley of MarketingProfs. There was also a lot of orange food, branded to match the CMI logo.

Content Marketing 48

Content Marketing B2B Thought Leadership Thought Leadership Content 48

Adobe Experience Cloud Blog

OCTOBER 4, 2013

Author: Maggie Jones This week, our friends at Content Marketing Institute paired with the amazing MarketingProfs released their 4 th annual report on all things content marketing: B2B Content Marketing: 2014 Benchmarks, Budgets, and Trends—North America. In 2012, only 38% of B2B marketers were using infographics to showcase content.

Content Marketing 48

Content Marketing Webinar Metrics Planning B2B Thought Leadership 48

Adobe Experience Cloud Blog

APRIL 19, 2012

She is the author of Content Marketing – How to Use Content to Market Online and in Social Media and consults on content strategy for a variety of brands and professional trade organizations. Offer information in a way that’s not “I’d really like you to retweet this”, but “I thought you might find this interesting”.

Paid Content 48

Paid Content Marketing & Strategy Marketing Strategy Content Marketing 48