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Content Rules: Secrets of Writing Compelling Content

Writing on the Web

How can you introduce storytelling into your marketing mix? Post on Google Buzz. And, it gets multiplied on websites, blogs, Facebook, LinkedIn, Twitter, and videos on YouTube, to the point that people tune out. How can you make your writing interesting, more like a good movie or book? your customers will come to you.

Rules 100
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Best Google AdWords Tips and Tactics of 2010

Webbiquity

Including Image Ads In Your Marketing Mix by PPC Hero. ET on Friday, January 28, 2011. Post on Google Buzz. Four ways to generate actionable data from Adwords Search Query Reports, such as finding new keywords from phrase variations and synonyms, and identifying negative keywords to add to campaigns. Share this on Bebo.

Adwords 100
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Best Web Presence Optimization Guides and Tips of 2010

Webbiquity

Tools to Include in Your Social Media Marketing Strategy by CompuKol Connection. Michael Cohn supplies an excellent list of “useful and effective tools that will help you create a buzz for your business,&# from social networks and photo-sharing sites to wikis and review sites. Post on Google Buzz. Share this on Bebo.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

Infographic: Social Media ROI Statistics by Digital Buzz. Executives Fail to Focus on Social Media Marketing Strategy by eMarketer. Despite the fact that 80% of companies with 100 or more employees now use social media in their marketing mix, “only 27% (of business executives) list social business as a top strategic priority.

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55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. by Green Buzz Agency.

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Best SEO Guides, Tips and Resources of 2010

Webbiquity

Sutton reports on MarketingSherpa research showing that more marketers view SEO as “very effective&# than PPC at increasing brand/product awareness (42% to 34%), improving brand/product reputation (29% to 19%) and improving PR (27% to 6%). SEO Planning for 2011 by Search Engine Watch. Post on Google Buzz. SEO for Bing.

SEO 100