B2B data decay and list rental – buyer beware!
Biznology
FEBRUARY 13, 2015
email address change (slightly less than above as some use personal email address). Historically when list brokers and compilers were asked about this decay rate, they most often responded that it was about 25-30%. but he left the company in 2011 – company name, address, revenue and contact name wrong. They are: 29.6%
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