Convince & Convert

MAY 11, 2010

At the end of the day, however, a great product and great customer service is still what will keep your clients coming back despite the notion by some social media gurus (certainly not Mr. Baer) that positive word of mouth (or “buzz&# ) was created by social media.

FAQ 139

FAQ Top of Funnel Paid Search Agency Social Media 139

Convince & Convert

JUNE 3, 2010

Their transparency (at least on the operational side) has been laudable. Their transparency on the effects side less so, based on new photos today of oil-soaked birds, etc. RT @jaybaer: The two words BP should steal from umpire Jim Joyce. link] sue_anne Have to disagree about the transparency of BP on this issue.

Social Media 157

Social Media Media PR Webinar Metrics 157

Convince & Convert

JULY 21, 2010

Plus it provides the opportunity to clearly state your transparency policies around actions like employees posting on discussion boards for clients, endorsements and objectionable content. She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients.

Social Media 155

Social Media Paid Content Media Advertising Agencies 155

Convince & Convert

SEPTEMBER 20, 2010

This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. I love this quote You just summed up the problem today in so very few, quality words. Things I Don’t Want to Hear Anymore in 2010 =-.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Convince & Convert

JUNE 7, 2010

This is the overarching theme of Zappos CEO Tony Hsieh’s new book Delivering Happiness, a Path to Passion, Profits, and Purpose. He was very passionate about happiness and creating a culture to support the vision. I talk about similar core values but he was the first one to embrace the values to the extreme commitment level.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

markempa

JUNE 13, 2005

Read More] Tracked on June 28, 2006 at 11:17 AM » Transparent CRM Streamlines Processes from Marketing Interactions Many companies Ive worked with have spent a lot of time and money implementing CRM systems, only to struggle with user adoption and commitment to continuous updating.

Lead Generation 120

Lead Generation B2B Sales CRM B2B Thought Leadership 120

Convince & Convert

APRIL 1, 2010

The chronically bad Minnesota Timberwolves NBA franchise has this sign in the Twin Cities airport: Bravo. There were 20-30 of us posting regularly to make the community great and countless others lurking through the threads. There were 20-30 of us posting regularly to make the community great and countless others lurking through the threads.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Convince & Convert

APRIL 13, 2010

I also learned the lesson and critical importance of being authentic and transparent. I also learned the lesson and critical importance of being authentic and transparent. All of us have influences. People who have educated, inspired, engaged, supported us. Or maybe just kicked us in the ass when we needed it.

Social Media 112

Social Media Media Webinar Metrics Paid Search Agency 112

Convince & Convert

SEPTEMBER 21, 2010

includes slides and worksheet) [link to post] (THAT’S Transparency!, Sessions start October 5. Go to [link] to save 50% for a limited time. Are you ready to add some “Why&# to your “How&# ? includes slides and worksheet) [link to post] Awesome post – Posted using Chat Catcher [link] AbbieF (Abbie S.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

JUNE 11, 2010

Here's a few ideas you spurred title-wise: Buff Business: Being comfortably naked in the era of transparency. Here's a few ideas you spurred title-wise: Buff Business: Being comfortably naked in the era of transparency. No time like NOW: The real-time revolution. ColinZammit Congrats you two! Can't wait to give it a read.

Webinar Metrics 125

Webinar Metrics Paid Search Agency Social Media PR 125

Convince & Convert

SEPTEMBER 21, 2010

Before I proceed, I want to be transparent about my relationship with a couple of the solution providers: I have used both Radian 6 and Spiral 16 extensively, I am not employed by either nor have I been paid to post any of the following content. However, I couldn't disagree with you more on your solution provider comparison matrix.

Social Media 157

Social Media Media Paid Content Work Management 157

Referral Rock

NOVEMBER 21, 2019

Viral marketing is any marketing tactic that encourages rapid natural online sharing and accelerated word of mouth. The exposure pays for itself: What makes a campaign viral is the use of word of mouth. However, I do believe being more transparent will. What’s Viral Marketing? After all, we make typos.

Viral Marketing 56

Viral Marketing Campaigns Examples Paid Search Agency 56

Convince & Convert

AUGUST 31, 2010

August 31st, 2010 |Written By: Jay Baer | View Comments Tweet Mitch Joel , whose blog and work I greatly admire, wrote a very interesting blog post recently that bemoaned the lack of conversation in social media. It’s like consultants telling companies to be “transparent&#. And that’s a worthy objective. Not so much.

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Webbiquity

JULY 26, 2010

Add WordStream’s Advanced Keyword Tools to Your Website for free , June 8, 2010. Pricing Based on Customer Expectations , May 26, 2010. June 7, 2010. Great B2B Marketing Stats (in a GREAT format!) , June 13, 2010. March 18, 2010. June 8, 2010. Slideshow) , February 19, 2010. June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Hubspot

FEBRUARY 10, 2012

Real-Life Offender: In December 2010, the FTC shut down two groups of Florida-based telemarketers that inundated consumers with “robocalls” in which they falsely promised to reduce consumers' credit card rates. When it comes to online marketing, transparency is key to maintaining a credible, trustworthy brand image.

Paid Content 28

Paid Content Privacy Policies Advertising Agencies Telemarketing 28

Convince & Convert

MARCH 18, 2010

All of these answers are knowable, and if we commit to testing and optimizing our social media efforts in 2010, we’ll go from having a social media presence, to having a social purpose that drives meaningful ROI. There’s a reason that some videos show up on the first page of Google, and others do not. They are tools.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

APRIL 12, 2012

There’s a sense that social media is actually mitigating negative word of mouth for these large customer service organizations. To me that was what struck a chord is that social makes everything more transparent, both the good and the bad. Jay : Good becomes the social version of playing the Google search results game.

Enterprise Management 118

Enterprise Management Work Management Marketing Management Terms and Conditions 118

Convince & Convert

SEPTEMBER 1, 2010

If you train them to participate honorably and transparently and to expect “Engagement&# as a result of social participation – then they can expect to win. If you set your clients up to think Social Media is about the sale, then by all means tell them to “Expect to Fail&#. link] Joseph Manna Fantastic post, Jay.

Social Media 121

Social Media Media Paid Search Agency Advertising Agencies 121

Convince & Convert

AUGUST 26, 2010

RowFeeder is the first business to be spawned from the buzzed about new tech incubator Untitled Startup – a “transparent startup&# in Seattle that even publishes their website traffic live on their home page. I interviewed Adam Schoenfeld , President and Co-founder of RowFeeder to learn more about the company and its plans.

Social Media 120

Social Media Media Webinar Metrics Work Management 120

Convince & Convert

FEBRUARY 9, 2010

I think now is an opportunity for people and companies to embrace a level of transparency and honesty that hasn't been seen in long time. Some companies (such as Domino's which I also wrote about here: [link] ) have gotten better at acting like they are all of those buzz words like transparent, human, conversational, engaging, etc.

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

Convince & Convert

SEPTEMBER 21, 2010

The 39 Social Media Tools I'll Use Today – [link] [link] Martin Walsh Nice example of the complexity of digital marketing measurement in 2010! 'The My Transparent Technology blog: [link] lists a dozen best practices I've put together from sites like this. The only SWIX I've ever used was on the bottom of my skis.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

AUGUST 4, 2010

But it’s not like social media created negativity, it just puts a magnifying glass to it. side of neg. online comments + reviews [link] Convince & Convert [link] [link] Alexa Samuels.@jaybaer

Social Media 132

Social Media Media Webinar Metrics Marketing & Strategy 132

Online Marketing Institute

OCTOBER 31, 2010

The 39 Social Media Tools I'll Use Today – [link] [link] Martin Walsh Nice example of the complexity of digital marketing measurement in 2010! 'The My Transparent Technology blog: [link] lists a dozen best practices I've put together from sites like this. The only SWIX I've ever used was on the bottom of my skis.

Social Media 40

Social Media Paid Content Tools Media 40

Convince & Convert

JULY 9, 2010

Transparency and authenticity have been points of entry recommended by social media experts since its beginnings. Now, in what seems like decades later (in social media years), transparency and authenticity might well be referred to as “best practices” in any engagement activity. Enough said. Some things never change.

Personalization 123

Personalization Paid Search Agency Transparency PR 123

seo.co

DECEMBER 8, 2020

Email list subscribers are much more likely to convert, review your company, and recommend you via word of mouth to their friends, so it’s extremely valuable to build and nurture your email list. Facilitate word-of-mouth marketing. Facilitate word-of-mouth marketing. Give your brand an organic, human feel.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Convince & Convert

SEPTEMBER 23, 2010

In the end Todd points out they found a niche there and the space is indeed not ruled by maximum transparency. In the QA portion of recent speeches, I’ve frequently been asked “this is great, but doesn’t it seem like it will take a lot of time?

Social Media 148

Social Media Media Paid Content Webinar Metrics 148

Hubspot

JULY 8, 2018

Talk about transparency from a customer's first touch with the business. With how important word-of-mouth is to gaining customers' trust, this is a valuable feature of iGoMoon's Business Page. Granted, it hasn't been updated since 2010. And true to the Ceros brand, each sample is interactive. What's a nanosite, you ask?

Facebook 78

Facebook Best Practices Word of Mouth Paid Search Agency 78