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The Power of Transparent Marketing to Rock Your Business in 2012 and Beyond

Convince & Convert

Transparency’. News stations, despite their incessant claims, aren’t close to being transparent. The folks in Washington DC, on both sides of the aisle, couldn’t be any less transparent. And as for businesses small and large, this void of true transparency is the M.O. Transparency in Content Marketing.

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Our Contract With the Freelance Community

Contently

When we started working on Contently in 2010, we issued a manifesto stating that we believed freelancers are the future of creative work. Now, as Contently readies to enter its 10th year, we want to hold ourselves accountable, be transparent, and set a good example for the rest of the industry by doubling down on our core values.

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Consumers May Not Trust Online Reviews Older Than 3 Months: Navigating the Reliability Conundrum

Navigate the Channel

Since 2010, we’ve seen significant developments in the perceptions of online reviews, the ways businesses engage customers to leave feedback, and the channels or platforms consumers choose to do it on,” according to BrightLocal. Show transparency Demonstrating transparency in responses to older reviews can go a long way in building trust.

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Shareholder Update: Q3 2020

Buffer

We share these updates transparently as a part of our ‘ default to transparency ’ value. In late 2010, Joel launched the first version of Buffer and has led the company from that early twinkle of an idea to building a company that is now generating over $21,000,000 in annual revenue.

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What Dr. Bronner’s Mad Scientist Marketing Can Teach Brands About Actually Giving a Crap

Contently

Or maybe it’s just the opening line from a 2010 Old Spice commercial. I’m in the bathroom, reading the label of a bottle of soap, and suddenly I feel compelled to change the world. That may seem like an insane thing to say. We know that a bank giving 1 percent to charity won’t save the world.

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4 Higher Ed Digital Marketing Strategies To Increase Online Applications

SmartBug Media

In 2010, universities enrolled an all-time record of 21 million students. Institutions need to remember that as the world becomes increasingly digital and more transparent, everyone is a marketer—for better or worse. Since then, there’s been a steady decline in enrollments, averaging a year-over-year decrease of 1.67

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12 of the Best WordPress Guides, Hacks and Plugins of 2010

Webbiquity

An outstanding list of useful WordPress plugins from Andy Beal, author of Radically Transparent: Monitoring and Managing Reputations Online and the brain behind the Trackur social media monitoring tool. Zachary Sniderman highlights 10 interesting free themes, along with recommendations on how each could be used and optimized. by Andy Beal.