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Are the 4Ps Still Relevant or In Need of a Major Reset?

The ROI Guy

Promotion - Communication to provide information to prospects about the products / services including advertising, public relations, content marketing, and sales presentations, collateral and tools. Sources: Wikipedia: Marketing Mix - [link] Forrester Sales Enablement Conference 2010 Presentation.

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87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

Which content marketing tactics and formats are gaining or losing favor? Find the answers to these questions and many, many more in this compilation of more than 100 compelling social media, content marketing and SEO stats, facts and observations. B2C companies? Between large and small businesses? B2B Marketing Insider ). eMarketer ).

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

Which content marketing tactics and formats are gaining or losing favor? Find the answers to these questions and many, many more in this compilation of more than 100 compelling social media, content marketing and SEO stats, facts and observations. B2C companies? Between large and small businesses? B2B Marketing Insider ). eMarketer ).