What Will Marketing Look Like in a Post-GDPR, Post-Cambridge Analytica World?
Content Standard
MAY 10, 2018
Your phone buzzes as you wander through the supermarket; must be passing another special offer. Just as Alexa knows your online browsing habits—including those sites you’d rather she turned a blind eye to—so does Siri know your offline habits. She tracks your movement via GPS, knows exactly where you are at any given time.
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