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Why Digital Media is Killing TV Advertising

Hubspot

TV advertising spend actually climbed 16% from 2010 to 2017 , according to analysis by ARK Investment Management. First, a study by Omnicom Media Group's Hearts & Science agency found that nearly half of Millennials and Gen Xers are no longer viewing video content on traditional TV. Here, I'm going to explain why.

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10 Best B2B Marketing blogs for Entrepreneurs

Valasys

When thinking about an all-inclusive content strategy, the first thing that comes to our minds is the original ideas generated from deep insightful research. According to research by Forbes, 89% of the companies today compete primarily based on customer experience, as compared to 36% back in the year 2010.

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Vidyard Named Finalist for 2016 Marketo Revvie Awards

Vidyard

. “Through our integration with Marketo’s Engagement Marketing Platform, our customers are gaining unprecedented insight into the digital body language of their online audiences and the true performance and impact of their video content assets.”. About Marketo Revvie Awards.

Marketo 50
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Vidyard Co-founders Receive EY Entrepreneur Of The Year™ Award

Vidyard

Under their leadership, Vidyard has seen exponential year-over-year growth since 2010 and has recently opened its first international office in Dublin, Ireland, to support its growing demand.

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Cognitive Surplus - Use Social Connectivity to Change the World.

Convince & Convert

Harnessing the power of the collective (crowdsourcing for social change) is a thread woven throughout Cognitive Surplus , and its viability requires two of Shirky’s assertions to be accurate. Second, that making collaboration more convenient will inexorably cause it to become more commonplace.

RSS 118
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Vidyard Co-founders Receive EY Entrepreneur Of The Year™ Award

Vidyard

Under their leadership, Vidyard has seen exponential year-over-year growth since 2010 and has recently opened its first international office in Dublin, Ireland, to support its growing demand. ” More information on the EY Entrepreneur Of The Year Ontario awards and the winners of each category can be found at [link]. .;

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Make Your CFO a Social Media Fan

Buzz Marketing for Technology

Social media definitely pays off, but you’ve got to focus on the approach not the tools. You may be wondering with all this great social media conversations going on – is there anyway to mine social media to market smarter? Analyzing social media to find leads using a variety of search terms.