Marketing Insider Group

JULY 6, 2010

But the same content will not always work in both mediums. A recent study by GetResponse showed that adding social sharing in an e-mail increased click-through rates by 30%, adding a twitter share option increased response rates by 40% and adding as many as three sharing options increased response rates up 55%.

Social Media 100

Social Media Media Burn Rate Web 2.0 100

ViewPoint

JANUARY 26, 2012

Direct mail Direct mail, for decades the workhorse of direct response communications for lead generation, still delivers the goods. The DMA’s 2010 Response Rate Report reported a healthy 1.68% response rate to B-to-B prospecting letter mail and 2.18% to its cheaper cousin, postcard mail.

B to B 120

B to B netFactor Media SEM 120

Biznology

FEBRUARY 13, 2015

The clear target is CTO’s in medium size ($35MM) to large companies (no upper size limit). Premier Global Services changed name to PGI in 2010, plus the location provided was a regional office and showed revenue of $66MM. was shown as CIO but in early 2012 she moved to VP Risk Manager – company and contact name wrong. Like this post?

List Brokers 80

List Brokers Ad brokers B2B Work Management 80