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Don’t They Know Who You Are? Why Reputation Management is Crucial

Webbiquity

Hire a social media-savvy PR person to help you get interviewed by prominent bloggers and writers in your industry. Consider writing a Wikipedia page about yourself. That means you’ll need to have links to third-party sources who have written about you, and the, er, idiosyncratic folks at Wikipedia will have to agree.

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Plan for the Social Buyer Before It’s Too Late

Tony Zambito

Image via Wikipedia.   Morgan Stanley (2010) recently reported in a study that there are now more social network users than email users.    The Fortune 500 is jumping on board with nearly 70% actively pursuing social networking as a business benefit for their buyers ( McKinsey , 2009). 

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Focus on Content in B2B Marketing

Industrial Marketing Today

Wikipedia defines content marketing as “an umbrella term encompassing all marketing formats that involve the creation or sharing of content for the purpose of engaging current and potential consumer bases.”

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Is Content Curation an Easy Way for Content Marketers to Do More.

Industrial Marketing Today

I searched Wikipedia for information but couldn’t find an exact definition. Next, I came across a blog post written back in September of 2009 by Rohit Bhargava of Influential Marketing Blog. Bloggers of all stripes have counted on the popularity of “list” posts whenever they’ve run out of fresh ideas for content.

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Gerhard - The Sales 2.0 Host

Smashmouth Marketing

The exact quote was: "Companies that significantly reduce their sales and marketing investment in 2009 will be gone by 2010." I think social networking is a misnomer, it's Networking 2.0. What are your thoughts about that? Gerhard : It wasn't Forrester who said that, it was IDC. My view is that they are correct.

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Gerhard - The Sales 2.0 Host

Smashmouth Marketing

The exact quote was: "Companies that significantly reduce their sales and marketing investment in 2009 will be gone by 2010." I think social networking is a misnomer, it's Networking 2.0. What are your thoughts about that? Gerhard : It wasn't Forrester who said that, it was IDC. My view is that they are correct.

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High Points on the Social Media Landscape

WebMarketCentral

They aren't intended to be comprehensive, but rather to identify the high points in the social media topography. Social Networking Sites where you can post your profile, promote links to your company site / blog / etc., Knol may lack Wikipedia's cachet, but it's a much friendlier place. 8 LinkedIn 14 11,246,726 +137.4%