Smashmouth Marketing

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Funnelhollic Craig Rosenberg on B2B Lead Generation in a Down Economy

Smashmouth Marketing

Mike: It’s easy to talk about the doom and gloom with the economic downturn, but where is their opportunity for 2009? For instance, NetSuite deciding to get MORE aggressive now and try to take on Salesforce.com. When everyone else cuts back, play offense! Marketing must have a compelling offer.

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Funnelhollic Craig Rosenberg on B2B Lead Generation in a Down Economy

Smashmouth Marketing

Mike: It’s easy to talk about the doom and gloom with the economic downturn, but where is their opportunity for 2009? For instance, NetSuite deciding to get MORE aggressive now and try to take on Salesforce.com. When everyone else cuts back, play offense! Marketing must have a compelling offer.

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Top 20 Tweets from Sales 2.0 Conference

Smashmouth Marketing

damphoux : @IDC "companies that reduce their investment in sales in 2009 will be gone in 2010" #sales20. damphoux : Brett Queener, salesforce.com - Sales 2.0 jepc : Gerhard Geschwandtner: " Trend 6: customers create companies instead of companies creating customers " #sales20. greenleads : "Sales 2.0 but your data is hours old.

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Demand Gen's State of The Union Address - If Obama Were a Marketing/Sales Exec

Smashmouth Marketing

I hear "woe is me" time and time again, but if it's any indicator that things are changing, our business tripled in 2009. Work the prime time with tools like autodialers and ConnectAndSell. ". after two years of recession, the economy is growing again." We hear fewer objections that "the economy has us on budget hold."

Demand 100
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Top 20 Tweets from Sales 2.0 Conference

Smashmouth Marketing

#sales20 jepc : Gerhard Geschwandtner: " Trend 6: customers create companies instead of companies creating customers " #sales20 damphoux : @IDC "companies that reduce their investment in sales in 2009 will be gone in 2010" #sales20 greenleads : "Sales 2.0 sales20 damphoux : Brett Queener, salesforce.com - Sales 2.0 Analyze That."