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Generating More “Educated Leads” on a Small Budget

Industrial Marketing Today

Instead of spending most of their marketing budget on traditional industrial marketing channels like trade shows or direct mail, Vico produces webinars and creates content that site visitors download and others link to. Privacy Policy | Site designed by AMAInteractive a div. Copyright © 2010 Tiecas, Inc. of Tiecas, Inc.

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Don't Count on Marketing Automation to Solve All Your Lead.

Industrial Marketing Today

Number of campaigns sent out, trade shows attended or press releases published do not generate revenues. Privacy Policy | Site designed by AMAInteractive a div. Here are the key takeaways from the webinar: Don’t confuse marketing activity with results. Learn to differentiate between metrics and key performance indicators (KPI).

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Consulting Pulse: 13 powerful reasons why LinkedIn is THE site for B2B marketing, job hunting and searching for resources

Online Marketing Institute

RSS Feed Subscribe to RSS Newsletter Different to the blog Main Skip to content May 28, 2009 13 powerful reasons why LinkedIn is THE site for B2B marketing, job hunting and searching for resources 1. LinkedIn is like a 24/7 trade show that every one came to. (41 You can still maintain your privacy and avoid spam easily.

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2010 B2B Marketing Budgets and Mix Trends Research

Online Marketing Institute

Reviewing the prior survey's results published in April 2009 , I expected that the economy -- and burgeoning interest in social media -- would accelerate the shift toward digital channels throughout 2009 to an unprecedented degree. More than half of respondents (55%) said they use Twitter for marketing purposes.

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B2B Marketers Have Little Social Media Engagement

Online Marketing Institute

Related topics: Online Networks , New Tech , Media Department , PR , Promotions , Online , Research , Measurement/Analytics , Integrated/Cross-Media/Convergence , Branding , Blogs , Interactive , Business-to-Business , Campaigns of Note , E-Commerce , Demographics , Direct , Share May 28-10 Related Stories Marketers Plan 2010 Increases in Social Media, (..)

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Study: B-to-B Marketers Lagging With Social Media

Online Marketing Institute

2009 Eddie and Ozzie Awards Winners. Data shows about 40 percent of b-to-b brands aren’t using social marketing. Fashion Shows. Trade Show. Privacy Policy | Contact Us. . --> Suppliers. --> Webinars. --> Events Industry Events. MediaNext 2012. E-Media Summit -->. 2008 FOLIO Award Winners. Holiday Party.

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Top Social Media Measurement and Tracking Tools

Online Marketing Institute

2009 Eddie and Ozzie Awards Winners. Fashion Shows. Trade Show. Privacy Policy | Contact Us. . --> Suppliers. Webinars Events. Industry Events. MediaNext 2012. E-Media Summit -->. 2010 Eddie and Ozzie Awards Call for Entries OPEN! 2008 FOLIO Award Winners. Digital Magazines. -->. AddThis Bookmark Button END -->.