Remove 2009 Remove Copyright Remove Privacy Remove Trade Show
article thumbnail

Generating More “Educated Leads” on a Small Budget

Industrial Marketing Today

Instead of spending most of their marketing budget on traditional industrial marketing channels like trade shows or direct mail, Vico produces webinars and creates content that site visitors download and others link to. Copyright © 2010 Tiecas, Inc. Privacy Policy | Site designed by AMAInteractive a div. Resources

article thumbnail

Don't Count on Marketing Automation to Solve All Your Lead.

Industrial Marketing Today

Number of campaigns sent out, trade shows attended or press releases published do not generate revenues. Copyright © 2010 Tiecas, Inc. Privacy Policy | Site designed by AMAInteractive a div. Here are the key takeaways from the webinar: Don’t confuse marketing activity with results. All Rights Reserved. Resources

article thumbnail

2010 B2B Marketing Budgets and Mix Trends Research

Online Marketing Institute

Reviewing the prior survey's results published in April 2009 , I expected that the economy -- and burgeoning interest in social media -- would accelerate the shift toward digital channels throughout 2009 to an unprecedented degree. More than half of respondents (55%) said they use Twitter for marketing purposes.