Remove 2009 Remove Google Remove Link Building Remove SERP
article thumbnail

11 SEO Myths That Will Damage Your Rankings in 2022

Brightedge

Google regularly provides updates for web admins on Google Search Central , its search-focused podcast Off the Record , and its principal company blog, The Keyword. Search engines like Bing and Google provide extensive documentation for web admins. The Google Algorithm Is a Complete Mystery. Google Hates Pop-Ups.

article thumbnail

How a Tiny Finance Startup Dethroned Fortune 500 Giants in Google Search

Hubspot

In 2009, most people would have called Tim Chen, the founder of Nerdwallet , crazy for even trying to take on the titans of the credit card industry. Specifically, we’ll look at two aspects of this strategy: First, we’ll look at how Nerdwallet leveraged content to attract press attention and, in turn, large volumes of authoritative links.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Search Marketing Strategy | Treat Search Marketing Like a Macroeconomy

Adobe Experience Cloud Blog

Google is a governmental body, and they work to improve market outcomes through the application of policies (algorithm updates). . In the case of search marketing, Google is the government, and the economic policies enacted are Google algorithms. The search marketing industry is built to run like a macroeconomy.

article thumbnail

A Content-Based Guide to Local SEO

ClearVoice

“But,” you say, “isn’t local SEO all about getting reviews and optimizing your Google My Business listing and getting citations (local listings) in as many places as possible on the web?” Google My Business. Along with Google My Business, reviews are a HUGE part of local SEO. ” Well, yes!

SEO 90
article thumbnail

In the Aftermath of Penguin 2.0, Branding Is Now a Major Ranking Factor

Hubspot

Just as with the initial release of Google’s Penguin update last year, SEOs all over the web are writing post-mortems about aggressive link building tactics that were once the bread-and-butter of successful search engine optimization, but are now resigned to the dustbin of internet history. Perhaps you’ve heard about it?

article thumbnail

Learning SEO? The Beginner's List of Resources to Get Started

Hubspot

They start with searcher intent, move to modern ranking and conversion strategies, review international SEO, share successful link-building plays, and end with the future of SEO. He also shares several links from around the web worth reading. Google Analytics Academy. Advanced Google Analytics. DistilledU.

article thumbnail

Best WordPress SEO Agency: Top 8 Choices for 2022

Single Grain

WordPress has SEO-friendly themes, but it also is very codebase-heavy (the collection of source code used to build the system) and uses a lot of plugins that affect page load times and the security of your site. A penalty from Google means that your website loses all or a significant portion of the organic traffic from the Google SERPs.