Martech Advisor

DECEMBER 17, 2019

Remember Apple’s ‘Get a Mac’ campaign from 2005-2009? With over 20 billion connected devices in circulation by 2020 (as predicted by Gartner in a 2017 report) marketers will be looking to prioritize great customer experiences largely in the digital sphere. Data transparency: Customers expect more.

Trends 102

Trends Gartner Paid Search Agency Marketing Management 102

Smashmouth Marketing

OCTOBER 8, 2009

In the fourth of a series of Thought Leader interviews for MarketingSherpa's 6th Annual B2B Marketing Summit 2009 , we talk to Richard Fouts, research director at Gartner, Inc., Richard: Sure, there are a range of benefits to blogging that inform all phases of what we at Gartner call the marketing activity cycle.

Gartner 100

Gartner Social Media Social Marketing Planning 100

Smashmouth Marketing

OCTOBER 6, 2009

In the fourth of a series of Thought Leader interviews for MarketingSherpa's 6th Annual B2B Marketing Summit 2009 , we talk to Richard Fouts, research director at Gartner, Inc., Richard: Sure, there are a range of benefits to blogging that inform all phases of what we at Gartner call the marketing activity cycle.

Gartner 100

Gartner Social Media Social Marketing Planning 100

Martech Advisor

SEPTEMBER 16, 2019

Transparency -- By nature, open source technologies benefit from near-constant surveillance. The more transparent and open vendors are with their data practices now, the better off they’ll be in the future. In the 2009 Magic Quadrant, Gartner noted growing open source CMS popularity as dominant trend in the market.

CMS Development 55

CMS Development Enterprise Management Marketing Management Gartner 55

Vidyard

JULY 4, 2019

Taking a once-frustrating process, mobile applications that allow for photo and video claim management have increased transparency while also significantly improving operational efficiencies. Compliance teams can operate as a business enabler, supporting the business units as they adopt impactful video solutions.

Enterprise Management 87

Enterprise Management Work Management Marketing Management Service 87

Vidyard

JULY 9, 2019

Taking a once-frustrating process, mobile applications that allow for photo and video claim management have increased transparency while also significantly improving operational efficiencies. Compliance teams can operate as a business enabler, supporting the business units as they adopt impactful video solutions.

Enterprise Management 65

Enterprise Management Work Management Marketing Management Service 65

The ROI Guy

JANUARY 13, 2010

In Gartner's 2010 trends report, Daryl Plummer, managing vice president and chief Gartner fellow indicates that "For many organizations, the economic and budgetary challenges of 2009 drove important changes in the general governance of IT investment decisions, accelerating the trend toward greater accountability and transparency.

Marketing Management 40

Marketing Management Vendors Gartner Business 40