Remove 2009 Remove Features Remove Hubspot Remove Online Marketing
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inbound marketing training for free

The Effective Marketer

Free Marketing Training from IMU After watching the classes, my take on the University is: Positives: Online archives from each class including slides available on-demand helps a lot when you have busy schedules like mine, and also allows watching at your own pace (i.e. You can follow any responses to this entry through the RSS 2.0

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Marketing Content That Sells

The Effective Marketer

In the B2B marketing space this is notorious. Trade show booths with slogans and taglines that don’t mean anything and sales brochures that are full of “features” and screenshots but lack detail of how they solve a problem. Go to a trade show and the situation gets really bad. You can leave a response , or trackback from your own site.

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Choosing an Email Marketing Software « The Effective Marketer

The Effective Marketer

The matrix helped us focus on how vendors compared on each feature and also gave us the ability to rank vendors based on weighted scoring. Well, because there were some features we considered more important than others and so should you. Good question! Make sure you take those into consideration, especially on tie breakers.

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Taming Your Brand Mascot « The Effective Marketer

The Effective Marketer

This entry was posted on Monday, May 10th, 2010 at 11:45 am and is filed under Communication , Marketing Strategy , Online Marketing , Social Media , Uncategorized. Don’t use a brand mascot to promote a luxury item or something with such a distinctive feature or benefit that the character detracts from it.

Planning 100
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how good a boss are you really?

The Effective Marketer

One of the more interesting features is the ability to search for salaries paid at a specific company. This entry was posted on Thursday, April 9th, 2009 at 7:49 pm and is filed under Communication , Hiring. Insider information is always good when planning your next career move! United States License. United States License.

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More Free Marketing Training

The Effective Marketer

An advisory firm that focuses on linking marketing to financials, they have great stuff when it comes to marketing ROI and on marketing measurement. And enjoy… free is always good This entry was posted on Wednesday, September 23rd, 2009 at 8:58 pm and is filed under Marketing Training , Webinars.

Training 100
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free stuff that sells. maybe.

The Effective Marketer

I am enrolled in a free course called Inbound Marketing University , created by HubSpot. It is a free week long online training program featuring some great speakers on topic such as blogging, SEO, viral marketing, email marketing, lead nurturing… all the tools online marketers need to know.